Smartway Email Format
Retail GroceriesPays de la Loire, France51-200 Employees
Smartway is a French company operating in the grocery retail sector that provides a food waste management system. Using artificial intelligence, its platform helps store teams identify products nearing expiration and decide whether to apply rapid, targeted discounts or facilitate donations to charities. The approach aims to reduce waste in grocery outlets while improving profitability for retailers. Founded in 2012 and based in Saint-Herblain in the Pays de la Loire region, Smartway serves grocery operators seeking to optimize product lifecycles at the store level. A notable development in its recent history is a partnership with Vallarta Supermarkets announced in early 2026.