Insights

Expanding Program Reach Smiling Mind's recent collaboration with educational institutions and community hubs highlights a growing opportunity to tailor mental health programs for various demographic groups, including schools and multilingual communities, which can be targeted with customized subscription and licensing solutions.

Corporate Wellness Focus The launch of the Small Business Program and partnerships with companies like MYOB and Medibank indicate a strong corporate engagement trend, creating potential sales avenues for bespoke mental health and wellness solutions tailored to small and large enterprise clients.

Recognition and Credibility Multiple awards and partnerships with reputable organizations such as Gandel Foundation and ACER enhance Smiling Mind’s credibility, making it an attractive prospect for institutions seeking trusted mental health vendors to integrate into their existing wellness or educational frameworks.

Multilingual and Inclusive Offerings The development of in-language programs in Arabic and Dari demonstrates a commitment to accessibility and diversity, opening possibilities for selling multilingual mental health solutions to organizations serving diverse populations or looking to expand their inclusivity initiatives.

Digital Infrastructure and Technology Utilizing advanced tech stacks like React Native for Web and partnering with platforms like HubSpot positions Smiling Mind well to support scalable software solutions, which can be attractive to large organization clients seeking customizable and integrable health and wellness platforms.

Similar companies to Smiling Mind

Smiling Mind Tech Stack

Smiling Mind uses 8 technology products and services including Google Ads, TikTok Pixel, Cloudflare, and more. Explore Smiling Mind's tech stack below.

  • Google Ads
    Advertising
  • TikTok Pixel
    Analytics
  • Cloudflare
    Content Management System
  • Font Awesome
    Font Scripts
  • React Native for Web
    Javascript Libraries
  • HubSpot
    Marketing Automation
  • Piwik
    System Analytics & Monitoring
  • Adobe Fonts
    Web Fonts

Media & News

Smiling Mind's Email Address Formats

Smiling Mind uses at least 1 format(s):
Smiling Mind Email FormatsExamplePercentage
First@smilingmind.com.auJohn@smilingmind.com.au
88%
FirstL@smilingmind.com.auJohnD@smilingmind.com.au
6%
FirstLast@smilingmind.com.auJohnDoe@smilingmind.com.au
4%
First.Last@smilingmind.com.auJohn.Doe@smilingmind.com.au
2%

Frequently Asked Questions

Where is Smiling Mind's headquarters located?

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Smiling Mind's main headquarters is located at 26-28 Easey St, Collingwood, Victoria 3066, AU. The company has employees across 3 continents, including OceaniaNorth AmericaEurope.

What is Smiling Mind's official website and social media links?

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Smiling Mind's official website is smilingmind.com.au and has social profiles on LinkedIn.

What is Smiling Mind's NAICS code?

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Smiling Mind's NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Smiling Mind have currently?

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As of October 2025, Smiling Mind has approximately 40 employees across 3 continents, including OceaniaNorth AmericaEurope. Key team members include Chief Operating Officer - Product & Strategy Focus: L. F.Chief Growth Officer: S. M.Chief Programs Officer: K. B.. Explore Smiling Mind's employee directory with LeadIQ.

What industry does Smiling Mind belong to?

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Smiling Mind operates in the Wellness and Fitness Services industry.

What technology does Smiling Mind use?

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Smiling Mind's tech stack includes Google AdsTikTok PixelCloudflareFont AwesomeReact Native for WebHubSpotPiwikAdobe Fonts.

What is Smiling Mind's email format?

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Smiling Mind's email format typically follows the pattern of First@smilingmind.com.au. Find more Smiling Mind email formats with LeadIQ.

When was Smiling Mind founded?

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Smiling Mind was founded in 2012.
Smiling Mind

Smiling Mind

Wellness and Fitness ServicesAustralia11-50 Employees

Smiling Mind is Australia’s leading digital mental health not-for-profit. We’ve been helping minds thrive for over 12 years, through our trusted app and programs.

Our mission—lifelong mental fitness—is built on the evidence showing mental wellbeing can be proactively developed. We aim to create generational in mental health, providing proactive tools and programs to help every mind thrive. 

We believe proactively teaching kids the skills they need for lifelong mental wellbeing is the best way to end Australia's mental health crisis. 

Join us in revolutionising the way people think, feel, talk about and nurture their mental health. Learn more at www.smilingmind.com.au

Section iconCompany Overview

Headquarters
26-28 Easey St, Collingwood, Victoria 3066, AU
NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
2012
Employees
11-50

Section iconFunding & Financials

  • $1M

    Smiling Mind's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    Smiling Mind's revenue is estimated to be in the range of $1M

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