Insights

Targeted Audience Expansion Simple Habit's Sleep Reset product, designed to improve sleep and reduce anxiety, presents a sales opportunity to reach a wider audience seeking non-invasive, sustainable sleep solutions.

Collaboration with Tech Giants Utilizing a tech stack that includes Google Ads, Amazon Web Services, and Stripe, presents a sales opportunity for partnerships or collaborations with tech giants to enhance digital reach and service offerings.

COVID-19 Response Features The launch of features like Coronavirus anxiety-related meditations and free premium memberships during the pandemic showcases empathy and innovation, making for a compelling sales pitch based on social empathy and care for customers' well-being.

Strong Investor Backing Having raised $12.8 million from distinguished investors including Foundation Capital and Y Combinator, Simple Habit's strong financial backing provides credibility and enhances trust in potential B2B or B2C sales conversations.

Innovative Market Positioning With award-winning products like the 5-minute meditation app and Sleep Reset, Simple Habit holds a unique market position, offering a sales opportunity to capitalize on innovative wellness solutions that resonate with a health-conscious consumer base.

Simple Habit Tech Stack

Simple Habit uses 8 technology products and services including Google Ads, Podsights, Amazon Web Services, and more. Explore Simple Habit's tech stack below.

  • Google Ads
    Advertising
  • Podsights
    Advertising
  • Amazon Web Services
    Cloud Hosting
  • Google Sign-in
    Identity Verification
  • Emotion
    Javascript Frameworks
  • D3.js
    Javascript Graphics
  • Stripe
    Payment Processing
  • Facebook
    Widgets

Media & News

Simple Habit's Email Address Formats

Simple Habit uses at least 1 format(s):
Simple Habit Email FormatsExamplePercentage
First@simplehabit.comJohn@simplehabit.com
66%
Last@simplehabit.comDoe@simplehabit.com
17%
FirstLast@simplehabit.comJohnDoe@simplehabit.com
10%
First.Last@simplehabit.comJohn.Doe@simplehabit.com
7%

Frequently Asked Questions

Where is Simple Habit's headquarters located?

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Simple Habit's main headquarters is located at Simple Habit, Inc San Francisco, CA US. The company has employees across 5 continents, including North AmericaAsiaAfrica.

What is Simple Habit's official website and social media links?

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Simple Habit's official website is simplehabit.com and has social profiles on LinkedIn.

How much revenue does Simple Habit generate?

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As of July 2025, Simple Habit's annual revenue reached $3.8M.

What is Simple Habit's NAICS code?

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Simple Habit's NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Simple Habit have currently?

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As of July 2025, Simple Habit has approximately 15 employees across 5 continents, including North AmericaAsiaAfrica. Key team members include Product Manager, Coaching Experience: C. C.People Ops Lead: C. D.Senior Software Engineer: R. D.. Explore Simple Habit's employee directory with LeadIQ.

What industry does Simple Habit belong to?

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Simple Habit operates in the Wellness and Fitness Services industry.

What technology does Simple Habit use?

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Simple Habit's tech stack includes Google AdsPodsightsAmazon Web ServicesGoogle Sign-inEmotionD3.jsStripeFacebook.

What is Simple Habit's email format?

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Simple Habit's email format typically follows the pattern of . Find more Simple Habit email formats with LeadIQ.

How much funding has Simple Habit raised to date?

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As of July 2025, Simple Habit has raised $28M in funding. The last funding round occurred on Nov 13, 2018 for $10M.

When was Simple Habit founded?

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Simple Habit was founded in 2017.
Simple Habit

Simple Habit

Wellness and Fitness ServicesCalifornia, United States11-50 Employees

Our mission is to increase the quality of people’s lives by helping people sleep better and reduce stress & anxiety. To see our open roles, visit - https://jobs.lever.co/simplehabit

Simple Habit has 2 products:

1. Sleep Reset is the world’s first digital, personalized sleep clinic, available in a convenient mobile app. Our expert-designed program improves sleep and reduces sleep anxiety with the most effective methods from top-tier sleep clinics, including strategies based on Cognitive Behavioral Therapy for Insomnia (CBT-I) – available for the first time from the comfort of home. It’s a life-long, sustainable solution to sleep better in weeks, with no pills or melatonin needed – which means no grogginess, side effects, or dependency. 9 in 10 Sleep Reset members sleep better within weeks! To find out if Sleep Reset is a fit for you, take our expert-designed sleep assessment at  https://bit.ly/3R3Fblg

2. Simple Habit is an award-winning 5 minute mediation app for daily stress relief. The app boasts over 100K five-star reviews! With thousands of sessions created by hundreds of meditation teachers, therapists and executive coaches around the world, the app has meditations for a variety of situations and moods in your daily life —  when you can’t sleep, morning anxiety, getting over a break up or even feeling nervous before an interview. 
iOS - https://itunes.apple.com/us/app/simple-habit-mindfulness-meditations/id1093360165
Android - https://play.google.com/store/apps/details?id=com.simplehabit.simplehabitapp 

The company has raised $12.8 million from investors including Foundation Capital, Y Combinator, New Enterprise Associates (NEA) and many other prominent CEOs in Silicon Valley including Dropbox’s CEO Drew Houston and Gusto’s CEO Joshua Reeves.

Section iconCompany Overview

Headquarters
Simple Habit, Inc San Francisco, CA US
NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
2017
Employees
11-50

Section iconFunding & Financials

  • $28M

    Simple Habit has raised a total of $28M of funding over 4 rounds. Their latest funding round was raised on Nov 13, 2018 in the amount of $10Mas a Series A.

  • $10M

    Simple Habit's revenue is in the range of $10M

Section iconFunding & Financials

  • $28M

    Simple Habit has raised a total of $28M of funding over 4 rounds. Their latest funding round was raised on Nov 13, 2018 in the amount of $10Mas a Series A.

  • $10M

    Simple Habit's revenue is in the range of $10M

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