Insights

Growing Product Range SNOCKS has expanded from a sock-focused brand to include underwear, sportswear, streetwear, shoes, and accessories, presenting opportunities to cross-sell and introduce these additional product categories to existing and new customers.

E-Commerce Expansion With a strong e-commerce presence and recent investment in post-purchase customer experience platforms like Parcel Perform, SNOCKS is primed for growth through targeted digital marketing and enhanced customer service strategies.

Target Audience Engagement The brand’s focus on relaxed, everyday essentials appeals to a broad demographic seeking comfortable and stylish apparel, potential for expanding marketing efforts to niche segments such as activewear and streetwear enthusiasts.

Tech-Driven Operations Utilization of technologies like Optimizely, Google Merchant Center, and Cloudflare CDN indicates active investment in optimizing online shopping experiences, creating avenues for vertical integration or advanced marketing automation.

Market Position & Growth Compared to similar companies like Happy Socks and Bombas, SNOCKS is positioned for scale within the affordable premium segment, with opportunities to leverage its brand story and product diversity to capture additional market share.

SNOCKS Tech Stack

SNOCKS uses 8 technology products and services including Optimizely, Google Merchant Center, Cloudflare CDN, and more. Explore SNOCKS's tech stack below.

  • Optimizely
    A/B Testing
  • Google Merchant Center
    Advertising
  • Cloudflare CDN
    Content Delivery Network
  • Deutsche Post
    Logistics
  • Rebuy Engine
    Personalization
  • HSTS
    Security
  • GemPages
    Web Platform Extensions
  • Facebook
    Widgets

SNOCKS's Email Address Formats

SNOCKS uses at least 1 format(s):
SNOCKS Email FormatsExamplePercentage
First@snocks.comJohn@snocks.com
84%
First.Last@snocks.comJohn.Doe@snocks.com
11%
Last@snocks.comDoe@snocks.com
4%
FirstLast@snocks.comJohnDoe@snocks.com
1%

Frequently Asked Questions

Where is SNOCKS's headquarters located?

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SNOCKS's main headquarters is located at 43 Glücksteinallee Mannheim, Baden-württemberg 68163 Germany. The company has employees across 2 continents, including EuropeNorth America.

What is SNOCKS's official website and social media links?

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SNOCKS's official website is snocks.com and has social profiles on LinkedInCrunchbase.

What is SNOCKS's NAICS code?

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SNOCKS's NAICS code is 313 - Textile Mills.

How many employees does SNOCKS have currently?

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As of May 2026, SNOCKS has approximately 155 employees across 2 continents, including EuropeNorth America. Key team members include Ceo: R. C.Head Of People & Culture: I. F. G.Head Of Product & Design: K. N.. Explore SNOCKS's employee directory with LeadIQ.

What industry does SNOCKS belong to?

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SNOCKS operates in the Textile Manufacturing industry.

What technology does SNOCKS use?

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SNOCKS's tech stack includes OptimizelyGoogle Merchant CenterCloudflare CDNDeutsche PostRebuy EngineHSTSGemPagesFacebook.

What is SNOCKS's email format?

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SNOCKS's email format typically follows the pattern of First@snocks.com. Find more SNOCKS email formats with LeadIQ.

When was SNOCKS founded?

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SNOCKS was founded in 2016.

SNOCKS

Textile ManufacturingBaden-württemberg, Germany51-200 Employees

SNOCKS. Das sind doch die mit den Socken, oder? 
Ja, genau die sind wir.
Aber wir sind noch so viel mehr. 

Neben Socken gibt es mittlerweile auch Unterwäsche, Sportkleidung, Streetwear, Schuhe und Accessoires. Kurz gesagt: Du findest bei uns alle Essentials, die du für einen entspannten Alltag brauchst. Du triffst so viele Entscheidungen im Leben, mach dir die am Kleiderschrank doch einfach leichter. 😉

Dass die meisten Menschen uns trotzdem hauptsächlich mit Socken verbinden, können wir ihnen nicht übelnehmen. Schließlich haben unsere Gründer Johannes Kliesch und Felix Bauer genau damit ihr Business im Jahr 2016 gestartet: die perfekten Sneakersocken. SNeaker sOCKS, you know? 🤓
Die beiden haben ihr 2-Cousins-Unternehmen zu einer erfolgreichen Brand im E-Commerce aufgebaut und Produkte, die alle brauchen, zu Produkten, die alle lieben, gemacht. 

Genauso wichtig wie ein gutes Produkt war den beiden schon immer das eigene Team. Egal, ob der erste Angestellte oder heute über 100 Mitarbeitende – bei SNOCKS wird ein wohlwollender Umgang gelebt. 😊

Bei LinkedIn geben wir dir Einblicke in unseren Arbeitsalltag, berichten aber auch über spannende Projekte und News. Wir wollen dich zwar nicht wieder direkt verscheuchen, aber schau doch auch mal auf den Profilen unserer Mitarbeitenden vorbei. Bei SNOCKS gehört LinkedIn in den Berufsalltag und jede:r darf schreiben, wonach ihr oder ihm der Sinn steht. Freigabe von der Führungskraft? Gibt’s bei uns nicht. 🤷♀️

Section iconCompany Overview

Headquarters
43 Glücksteinallee Mannheim, Baden-württemberg 68163 Germany
Website
snocks.com
NAICS Code
313 - Textile Mills
Founded
2016
Employees
51-200

Section iconFunding & Financials

  • $1M$10M

    SNOCKS's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    SNOCKS's revenue is estimated to be in the range of $1M$10M

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