SNOCKS

Textile ManufacturingBaden-Württemberg, Germany51-200 Employees

Based in Mannheim, Baden-Württemberg, SNOCKS operates in the textile manufacturing sector and sells through a direct-to-consumer model. The company started in 2016 by focusing on sneakers socks and has since broadened its range to include underwear, sportswear, streetwear, shoes and accessories, positioning itself around everyday essentials for a relaxed lifestyle. It emphasizes a collaborative internal culture and a flat communication approach, with employees able to post on LinkedIn without prior managerial approval.

Founded by Johannes Kliesch and Felix Bauer, SNOCKS grew from a two-cousins business into a broader e-commerce brand. Within its industry, SNOCKS positions itself as an everyday-essentials brand in the apparel sector. In August 2022, SNOCKS formed a partnership with Parcel Perform to support post-purchase experiences and reduce customer service workload.

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