CRM and BI Soft Computing specializes in CRM, performance management (BI) and e-Business, presenting opportunities to upsell integrated CRM analytics, customer journey optimization, and data-driven marketing services to large accounts seeking end-to-end customer experience solutions.

Enterprise Certifications Certified by major vendors (Oracle, Microsoft, SAP) and positioned in the NYSE Euronext Paris Compartment C, enabling credibility for enterprise-scale engagements and potential cross-sell of certified integrations, maintenance, and upgrade services.

Growth and Funding With a history of growth, solid equity position and cash reserves, Soft Computing is positioned to invest in larger projects, accelerate digital transformation initiatives, and pursue multi-year contracts with enterprise clients.

Tech Stack Fit Current tooling includes Jenkins, Continuous Delivery, SAP, Azure, and Atlassian tools, suggesting opportunities to propose cloud-based deployment, DevOps acceleration, SAP integrations, and modernization projects for existing customers or new prospects.

Market Position Active in advertising services with a focus on large accounts and a French market footprint, presenting upsell potential in marketing services, performance analytics, and CRM-driven campaigns to clients seeking competitive differentiation.