EMDR Training Focus Target institutions and clinicians seeking EMDR basic and advanced trainings, with emphasis on veterans, military personnel, and first responders, leveraging Dr. Hurley’s AMEDD and EMDRIA credentials to position as a premier training partner.

Branded Credibility Highlight their history of VA/DOD guidelines recognition and Army AMEDD involvement to build trust with potential buyers in healthcare networks, VA hospitals, military providers, and trauma clinics.

Expansion via Intensive Programs Promote intensive one to two week EMDR treatment formats as a differentiator for clinics and centers aiming to offer time-efficient PTSD care, potentially opening partnerships with busy practices and group clinics.

TechStack Alignment Leverage their open-source style tech footprint (Lua, OpenResty, Nginx) to identify cost-effective, scalable digital training delivery or tele-education collaborations that appeal to budget-conscious smaller providers.

Growth and Partnerships Given a lean employee base and near-entry revenue, target collaborations with larger mental health networks, universities, and veteran-focused organizations to scale training reach and create co-branded programs.