Celebrity Collaboration Solid & Striped recently partnered with tennis player Sloane Stephens for a collaborative capsule collection. Leveraging celebrity partnerships can attract new customers, especially fans of the celebrity, creating a unique sales opportunity to target this niche market segment.

Diversified Product Line In addition to swimwear, Solid & Striped has expanded its product line to include apparel and skincare collections. Offering a diverse range of products can increase cross-selling and upselling opportunities, catering to a wider customer base and potentially boosting overall sales.

Limited Edition Collections Solid & Striped collaborated with SoulCycle to create a limited edition collection. Limited edition items often create a sense of urgency and exclusivity among consumers, leading to increased demand and potential for a sales spike during the promotion period.

Focus on Everyday Elegance Solid & Striped aims to inspire everyday elegance with its designs. Emphasizing timeless style and versatile pieces can attract customers looking for high-quality wardrobe staples, presenting an opportunity to position the brand as a go-to choice for sophisticated yet wearable fashion.

Online Payment Options By utilizing online payment platforms like PayPal and Klarna Checkout, Solid & Striped provides convenient payment options for customers, potentially reducing cart abandonment rates and improving the overall online shopping experience. Offering seamless payment processes can lead to higher conversion rates and increased online sales.