Founder-led agility Solomon Strategic is a micro-operations agency led by founder Robert Solomon with hands-on involvement across roles. This presents an opportunity to position high-touch, specialized services and flexible engagement models tailored to small marketing teams seeking rapid, measurable impact without bureaucracy.

Broad skillset The founder’s mix of brand strategy, direct marketing, writing, coaching, and public speaking suggests a compelling cross-sell path for services that blend strategy with content and development programs. Propose integrated packages that combine strategy, content creation, and executive coaching for client teams.

Behavior change focus Value proposition centers on changing behavior for clients, employers, and consumers. Target mid-market brands facing transformation challenges and offer outcome-driven engagements such as behavior-change campaigns, digital marketing revamps, and leadership coaching to accelerate adoption.

Tech-friendly small shop Existing tech stack includes iCIMS, PHP, Jetpack, and open-source components, indicating comfort with scalable, cost-effective digital infrastructure. Propose lightweight, cloud-based marketing automation, CRM integration, and analytics audits that fit a lean operation.

Growth readiness Reported revenue range places the firm in a growth-phase SMB tier with ambitions beyond solo work. Approach potential clients with scalable service tiers, retainer-based strategy sprints, and phased expansions that align with a small firm’s expansion plans and budget cycles.