Insights

Expansion opportunity SoLow aims to grow to 100 stores within five years internationally. This presents sales opportunities for escalating procurement partnerships, regional distribution deals, and scalable supply arrangements as new locations open.

Diverse product needs With an expansive range of over 20,000 unique items across party, home, toys, tools, gifts, and fashion accessories, sales outreach can target multiple product categories, including private-label opportunities, bulk purchasing, and seasonal promotions.

Digital commerce growth Ambition to expand the webshop alongside store growth signals heightened opportunities for e-commerce tech partnerships, cart optimization, personalized marketing, and integrated logistics to support online sales.

Community pricing The brand centers on low prices driven by enthusiastic fans, suggesting potential for loyalty programs, referral campaigns, and promotional partnerships that leverage word-of-mouth to accelerate scale.

Operational scale Centralized distribution in Culemborg and multi-location footprint imply opportunities to offer vendor logistics, warehousing, and supply chain services tailored for a growing retailer with a complex inventory mix.

SoLow Tech Stack

SoLow uses 8 technology products and services including Redis, Cart Functionality, Web Vitals, and more. Explore SoLow's tech stack below.

  • Redis
    Database
  • Cart Functionality
    E-commerce
  • Web Vitals
    Javascript Libraries
  • Klaviyo
    Marketing Automation
  • Linux
    Programming Languages
  • Plyr
    Video Players
  • Apache
    Web Servers
  • Facebook
    Widgets

Media & News

SoLow's Email Address Formats

SoLow uses at least 1 format(s):
SoLow Email FormatsExamplePercentage
F.Last@solow.nlJ.Doe@solow.nl
76%
First.Last@solow.nlJohn.Doe@solow.nl
15%
Last.First@solow.nlDoe.John@solow.nl
6%
First.Middle.Last@solow.nlJohn.Michael.Doe@solow.nl
3%

Frequently Asked Questions

Where is SoLow's headquarters located?

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SoLow's main headquarters is located at 6 Newtonweg Culemborg, Gelderland 4104 bk Netherlands. The company has employees across 3 continents, including EuropeNorth AmericaAfrica.

What is SoLow's stock symbol?

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SoLow is a publicly traded company; the company's stock symbol is SOLOW.

What is SoLow's official website and social media links?

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SoLow's official website is solow.nl and has social profiles on LinkedIn.

What is SoLow's NAICS code?

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SoLow's NAICS code is 44-45 - Retail Trade.

How many employees does SoLow have currently?

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As of June 2026, SoLow has approximately 293 employees across 3 continents, including EuropeNorth AmericaAfrica. Key team members include Ceo Algemeen Directeur: G. B.Coo: M. J.Head Of Categorymanagement: J. H.. Explore SoLow's employee directory with LeadIQ.

What industry does SoLow belong to?

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SoLow operates in the Retail industry.

What technology does SoLow use?

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SoLow's tech stack includes RedisCart FunctionalityWeb VitalsKlaviyoLinuxPlyrApacheFacebook.

What is SoLow's email format?

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SoLow's email format typically follows the pattern of F.Last@solow.nl. Find more SoLow email formats with LeadIQ.

When was SoLow founded?

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SoLow was founded in 2003.
SoLow logo

SoLow

RetailGelderland, Netherlands201-500 Employees

SoLow is a Dutch retail chain offering a broad and frequently refreshed range of more than 20,000 items across categories such as party supplies, household goods, toys, tools, gifts, and fashion accessories. The company operates a store network focused on creating an engaging shopping experience, supported by a centralized service office and distribution center in Culemborg, Gelderland. Its customer base spans the Netherlands and Belgium, with a business model aimed at delivering low prices through a high-volume, value-oriented assortment. Based in Gelderland, SoLow occupies a position in the discount and bargain retail segment, emphasizing an informal, entrepreneurial culture and ongoing expansion, including plans for international growth to 100 stores within five years. A notable recent development is the acquisition of SoLow by Vendis Capital at the end of 2020, reflecting a strategic push toward scale and increased online presence while sustaining a family-like workplace environment.

Section iconCompany Overview

Headquarters
6 Newtonweg Culemborg, Gelderland 4104 bk Netherlands
Website
solow.nl
Stock Symbol
SOLOW
NAICS Code
44-45 - Retail Trade
Founded
2003
Employees
201-500

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    SoLow's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    SoLow's revenue is estimated to be in the range of $1M$10M

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