Insights

Expansion Opportunity SoLow aims to scale to 100 stores within five years and is currently at 51 locations across the Netherlands and Belgium. This presents a sales opportunity to partner on store-level offerings, signage, fixtures, and promotional campaigns during rapid expansion, as well as potential distribution and logistics support for new locations.

Multi-Category Appeal With a diverse product mix spanning party supplies, home goods, toys, tools, gifts, and fashion accessories, SoLow can be positioned for cross-category wholesale and private-label opportunities, seasonal campaigns, and bundled promotions to drive higher average order value.

Ecommerce Growth The company is pursuing growth in its webshop alongside store expansion, creating a channel for digital marketing services, omnichannel fulfillment solutions, and technology partnerships to optimize online storefronts, inventory management, and customer experiences.

Tech Stack Fit SoLow relies on Microsoft Dynamics 365 Business Central and other modern web tools, indicating openness to ERP-integrated sales tools, CRM enhancements, analytics, and automation solutions to streamline procurement, inventory control, and store operations across multiple locales.

Sustainability & Culture Ambitious sustainability goals and a family-like, entrepreneurial culture suggest opportunities for partnerships in sustainable packaging, upcycling initiatives, and vendor programs that align with SoLow’s values while offering cost efficiencies and brand storytelling to customers.

SoLow Tech Stack

SoLow uses 8 technology products and services including RSS, Cart Functionality, jQuery Migrate, and more. Explore SoLow's tech stack below.

  • RSS
    Content Management System
  • Cart Functionality
    E-commerce
  • jQuery Migrate
    Javascript Libraries
  • Envoy
    Load Balancers
  • DPD
    Logistics
  • Microsoft Dynamics 365 Business Central
    Sales
  • HTTP/3
    Web & Portal Technology
  • FlexSlider
    Widgets

SoLow's Email Address Formats

SoLow uses at least 1 format(s):
SoLow Email FormatsExamplePercentage
F.Last@solow.nlJ.Doe@solow.nl
76%
First.Last@solow.nlJohn.Doe@solow.nl
15%
Last.First@solow.nlDoe.John@solow.nl
6%
First.Middle.Last@solow.nlJohn.Michael.Doe@solow.nl
3%

Frequently Asked Questions

What is SoLow's stock symbol?

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SoLow is a publicly traded company; the company's stock symbol is SOLOW.

What is SoLow's official website and social media links?

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SoLow's official website is solow.nl and has social profiles on LinkedIn.

How much revenue does SoLow generate?

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As of July 2026, SoLow's annual revenue is estimated to be $1M - $10M.

What is SoLow's NAICS code?

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SoLow's NAICS code is 44-45 - Retail Trade.

How many employees does SoLow have currently?

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As of July 2026, SoLow has approximately 293 employees across 3 continents, including EuropeNorth AmericaSouth America. Key team members include Ceo Algemeen Directeur: G. B.Ceo: D. H. S.Coo: M. J.. Explore SoLow's employee directory with LeadIQ.

What industry does SoLow belong to?

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SoLow operates in the Retail industry.

What technology does SoLow use?

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SoLow's tech stack includes RSSCart FunctionalityjQuery MigrateEnvoyDPDMicrosoft Dynamics 365 Business CentralHTTP/3FlexSlider.

What is SoLow's email format?

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SoLow's email format typically follows the pattern of F.Last@solow.nl. Find more SoLow email formats with LeadIQ.

When was SoLow founded?

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SoLow was founded in 2003.
SoLow logo

SoLow

RetailGelderland, Netherlands201-500 Employees

SoLow is a Dutch retail chain offering a broad and frequently refreshed range of more than 20,000 items across categories such as party supplies, household goods, toys, tools, gifts, and fashion accessories. The company operates a store network focused on creating an engaging shopping experience, supported by a centralized service office and distribution center in Culemborg, Gelderland. Its customer base spans the Netherlands and Belgium, with a business model aimed at delivering low prices through a high-volume, value-oriented assortment. Based in Gelderland, SoLow occupies a position in the discount and bargain retail segment, emphasizing an informal, entrepreneurial culture and ongoing expansion, including plans for international growth to 100 stores within five years. A notable recent development is the acquisition of SoLow by Vendis Capital at the end of 2020, reflecting a strategic push toward scale and increased online presence while sustaining a family-like workplace environment.

Section iconCompany Overview

Website
solow.nl
Stock Symbol
SOLOW
NAICS Code
44-45 - Retail Trade
Founded
2003
Employees
201-500

Section iconFunding & Financials

  • $1M - $10M

    SoLow's revenue is estimated to be in the range of $1M - $10M

Section iconFunding & Financials

  • $1M - $10M

    SoLow's revenue is estimated to be in the range of $1M - $10M

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