Established leadership Target hospitals already using INVOS systems to upsell expanded monitoring capabilities and complementary products; emphasize Somanetics’ history as a pioneer in cerebral and somatic oximetry to strengthen trust with clinicians.

Growth opportunity Position ACTILINK and SOMANET offerings as adjacent, value-add solutions for automated and robotic motion control in hospitals' operating rooms and surgical suites, appealing to centers expanding automation and precision medicine capabilities.

Pediatric focus Leverage 80% of pediatric cardiac surgery centers already adopting INVOS by offering pediatric-specific enhancements, training programs, and bundled monitoring packages tailored to younger patients and congenital heart centers.

International expansion Highlight international installations (over 1,200) to target multi-site healthcare groups and distributors abroad, emphasizing global support, calibration, and service contracts to drive cross-border sales.

SMT-focused partnerships Explore partnerships with major medical device integrators and distributors serving hospital networks, leveraging the company’s niche cerebral/somatic oximetry to complement larger portfolios and win RFPs in critical care and OR environments.