Acquisition Opportunity SoMe Connect was acquired by Logical Media Group in August 2021, presenting a potential opportunity to leverage the expanded services and resources to reach out to Logical Media Group's existing client base for cross-selling opportunities.

Competitive Positioning Being part of Logical Media Group allows SoMe Connect to strengthen its competitive positioning by offering combined data-informed brand marketing services, which can be highlighted as a unique value proposition to attract clients looking for comprehensive digital marketing solutions.

Tech Integration Potential Exploring integration possibilities of SoMe Connect's tech stack including Shopify, Pure Chat, and Material Design Lite with Logical Media Group's existing technologies can create synergies that enhance service offerings and appeal to clients seeking innovative marketing solutions.

Target Market Expansion With Logical Media Group's broader reach and resources, SoMe Connect can potentially target new market segments or industries that were previously untapped, leading to increased sales opportunities and business growth.

Collaborative Sales Approach Encouraging collaboration between SoMe Connect's creative team and Logical Media Group's marketing experts can result in the development of unique, data-driven campaigns that resonate with clients' needs, fostering stronger client relationships and driving sales.