Innovative Product Line Sonofresco offers unique fluid-bed coffee roasters that utilize the latest technology, creating opportunities to target specialty coffee shops, boutique roasters, and educational institutions seeking high-quality, efficient roasting equipment.

Growing Market Presence Participation in industry events like Coffee Fest Seattle indicates potential for increased visibility and customer engagement, making it advantageous to build relationships with new retail and wholesale clients attending such trade shows.

Affordable Entry Point With a focus on mid-market sales and promotional discounts such as the recent May 2020 offer, there is an opening to attract cost-conscious startups and small businesses entering specialty coffee roasting.

Global Bean Sourcing By supplying green beans from major coffee regions, Sonofresco can upsell or bundle starter kits and training services to new roasters looking for comprehensive solutions for their coffee roasting needs.

Digital Engagement The company's technology stack and active online presence provide channels for targeted digital marketing campaigns, enabling outreach to specialty coffee entrepreneurs and existing customers interested in upgrade or accessory sales.