Insights

Scale with brands Soona serves over 20K brands from small businesses to 10-figure enterprises, signaling a broad enterprise-grade capability and potential cross-sell across varying client sizes in need of rapid, scalable content production.

Fast, integrated workflow The platform enables minute bookings, real-time shoot approvals, and 24-hour asset edits, presenting a strong value proposition for clients seeking agile content creation and quick go-to-market timelines.

AI and acquisition Acquisition of Zerolens and Mokker.ai expands Soona’s AI-driven virtual photo studio offerings, creating upsell opportunities in AI-assisted production, virtual shoots, and scalable content generation.

Financial momentum With substantial funding history (Series A and Series B) and reported revenue in the tens of millions, Soona demonstrates financial capacity to invest in expanded services, partnerships, and co-branded campaigns.

Comprehensive services End-to-end production capabilities across photography, videography, UGC, PDP, styling, post-production, and Amazon A+ content position Soona as a one-stop partner for brands looking to consolidate vendors and streamline workflows.

Similar companies to soona

soona Tech Stack

soona uses 8 technology products and services including Looker, Microsoft Clarity, iCIMS, and more. Explore soona's tech stack below.

Media & News

soona's Email Address Formats

soona uses at least 4 email formats:
soona Email FormatsExamplePercentage
First@soona.coJohn@soona.co
68%
First.Last@soona.coJohn.Doe@soona.co
26%
Last@soona.coDoe@soona.co
5%
FLast@soona.coJDoe@soona.co
1%

Frequently Asked Questions

What is soona's stock symbol?

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soona is a publicly traded company; the company's stock symbol is SOONUSD.

What is soona's official website and social media links?

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soona's official website is soona.co and has social profiles on LinkedIn and Crunchbase.

How much revenue does soona generate?

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As of October 2026, soona's annual revenue is estimated to be $50M - $100M.

What is soona's NAICS code?

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soona's NAICS code is 51211 - Motion Picture and Video Production.

How many employees does soona have currently?

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As of October 2026, soona has approximately 160 employees across 5 continents, including North America, Asia and Europe. Key team members include Chief Of Staff: M. R., Vice President Of Finance: J. L. and Creative Director: E. G. Explore soona's employee directory with LeadIQ.

What industry does soona belong to?

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soona operates in the Media Production industry.

What technology does soona use?

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soona's tech stack includes Looker, Microsoft Clarity, iCIMS, Tableau, Heroku, WP Engine, Airtable and Vimeo.

What is soona's email format?

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soona's email format typically follows the pattern of First@soona.co. Find more soona email formats with LeadIQ.

How much funding has soona raised to date?

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As of October 2026, soona has raised $56M in funding. The last funding round occurred on Jul 08, 2023 for $2.6M.

When was soona founded?

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soona was founded in 2018.
soona logo

soona

Media ProductionColorado, United States51-200 Employees

Soona is a mid-sized media production company based in Denver, Colorado, that provides on-demand studio content creation for brands. It offers a broad suite of production services, including photography, videography, lifestyle shoots, and related post-production, styling, and talent support, such as models and pet models, with a focus on delivering brand-ready imagery. The firm emphasizes fast, collaborative workflows, allowing clients to book in minutes, approve shoots in real time, and receive finished assets within 24 hours. It serves a diverse client base—from small businesses to large enterprises—with more than 20,000 brands trusting its services to uphold brand standards.

Soona operates within the media production industry, emphasizing scalable, end-to-end studio capabilities to support ongoing marketing and e-commerce campaigns. A notable recent development is the March 2024 acquisition of Vienna-based Zerolens, which adds its Mokker.ai virtual photo studio offering to Soona's portfolio.

Section iconCompany Overview

Website
soona.co
Stock Symbol
SOONUSD
NAICS Code
51211 - Motion Picture and Video Production
Founded
2018
Employees
51-200

Section iconFunding & Financials

  • $56M

    soona has raised a total of $56M of funding over 8 rounds. Their latest funding round was raised on Jul 08, 2023 in the amount of $2.6M as a Venture Round.

  • $50M - $100M

    soona's revenue is estimated to be in the range of $50M - $100M

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