Insights

Expanding Presence SOREL has recently expanded its physical locations, including opening a new store in Brooklyn, New York, presenting an opportunity to target customers in this key market.

Strategic Partnerships By partnering with CALIA and Zappos.com, SOREL has diversified its distribution channels, providing a chance for collaborations or joint marketing efforts to reach a broader audience.

Brand Enhancement The hiring of key executives such as Michael Minter as brand VP and Cory as SVP, Emerging Brands, indicates a focus on brand development, offering avenues for strategic brand partnerships or sponsored events.

Tech Integration Utilizing technology tools like Microsoft Advertising, Facebook Pixel, and Qualtrics, SOREL demonstrates a tech-forward approach, suggesting opportunities for targeted digital marketing campaigns and data-driven sales strategies.

Mid-Sized Competitor With revenues in the range of $10M - $50M, SOREL falls within the mid-sized company category, positioning itself as a formidable competitor against larger brands while potentially being more agile in catering to evolving market demands.

SOREL Tech Stack

SOREL uses 8 technology products and services including Microsoft Advertising, Facebook Pixel, InMoment, and more. Explore SOREL's tech stack below.

  • Microsoft Advertising
    Advertising
  • Facebook Pixel
    Analytics
  • InMoment
    Analytics
  • FullStory
    Analytics
  • Mautic
    Marketing Automation
  • Open Graph
    Miscellaneous
  • Qualtrics
    Online Form Builders
  • Python
    Programming Languages

SOREL's Email Address Formats

SOREL uses at least 1 format(s):
SOREL Email FormatsExamplePercentage
FLast@sorel.comJDoe@sorel.com
52%
First.Last@sorel.comJohn.Doe@sorel.com
44%
Last.First@sorel.comDoe.John@sorel.com
2%
FirLast@sorel.comJohDoe@sorel.com
2%

Frequently Asked Questions

Where is SOREL's headquarters located?

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SOREL's main headquarters is located at Sorel 700 SW Taylor Street Portland, Oregon 97205 US. The company has employees across 5 continents, including North AmericaEuropeSouth America.

What is SOREL's phone number?

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You can contact SOREL's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is SOREL's official website and social media links?

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SOREL's official website is sorel.com and has social profiles on LinkedIn.

How much revenue does SOREL generate?

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As of November 2024, SOREL's annual revenue reached $35M.

What is SOREL's SIC code NAICS code?

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SOREL's SIC code is 5699 - Miscellaneous Apparel and Accessory Stores NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does SOREL have currently?

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As of November 2024, SOREL has approximately 210 employees across 5 continents, including North AmericaEuropeSouth America. Key team members include Vice President Sorel North America Sales: T. V.President: C. L.Vp Brand: M. M.. Explore SOREL's employee directory with LeadIQ.

What industry does SOREL belong to?

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SOREL operates in the Retail Apparel and Fashion industry.

What technology does SOREL use?

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SOREL's tech stack includes Microsoft AdvertisingFacebook PixelInMomentFullStoryMauticOpen GraphQualtricsPython.

What is SOREL's email format?

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SOREL's email format typically follows the pattern of . Find more SOREL email formats with LeadIQ.
SOREL

SOREL

Retail Apparel and FashionOregon, United States201-500 Employees

CREATING POWERFUL FOOTWEAR FOR UNSTOPPABLE INDIVIDUALS:
Here at SOREL we believe you are your most powerful tool and the determination you find within is an unstoppable force. SOREL challenges the status quo by creating unexpected footwear that pushes the boundaries of function-first fashion. We stay in motion so you can push yourself forward.

OUR CORE BELIEFS:
At SOREL we aspire to seize opportunities and make bold statements. We’re not satisfied unless we’re exhausting all possibilities. Our passion for improvement comes with a sense of urgency, we are relentless in finding the best solutions possible. We question, explore, disrupt and lead, all while looking for ways to be better. SOREL acts with purpose while making sure every decision is made with absolute intention.

SOREL EVOLUTION
Founded in 1962, SOREL combines expert craftsmanship and of-the-moment design to create all-season footwear. What began decades ago with premium boots, crafted with an unparalleled balance of construction and protection, is now a brand dedicated to both functionality and fashion.

WHY WORK AT SOREL:
Being part of SOREL is for the few that dare to draw outside the lines. It’s a culture comprised of individuals audaciously pushing forward as one. New ideas fuel us as we explore the unknown, while never being afraid to charge the edge. SOREL is an institution of creators, doers and leaders who bring the spirit of the boot into everything we make. 

Centered in the heart of downtown Portland, SOREL headquarters is walking distance to a wide range of theatres, museums, parks, farmers markets and amazing food. Pioneer Courthouse Square, Director Park, Portland Art Museum, Arlene Schnitzer Hall and Waterfront Park are just a few amenities Portland has to offer.

Section iconCompany Overview

Headquarters
Sorel 700 SW Taylor Street Portland, Oregon 97205 US
Phone number
Website
sorel.com
SIC Code
5699 - Miscellaneous Apparel and Accessory Stores
NAICS Code
448 - Clothing and Clothing Accessories Stores
Employees
201-500

Section iconFunding & Financials

  • $10M$50M

    SOREL's revenue is in the range of $10M$50M

Section iconFunding & Financials

  • $10M$50M

    SOREL's revenue is in the range of $10M$50M

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