Expanding Accessibility Services Sorenson's recent launch of on-demand ASL interpreting through popular platforms like Microsoft Teams and Zoom presents significant opportunities to sell integrated communication solutions and cloud-based video relay services to enterprise clients seeking comprehensive accessibility options.

Strategic Partnerships Partnerships with organizations such as Spectrum and Claro highlight Sorenson’s focus on collaborative growth within the accessibility sector, opening avenues for co-developed solutions and joint marketing initiatives targeting organizations committed to inclusive communication.

Innovative Technology Use Employing a diverse tech stack including AI-powered voice biomarker technology from Canary Speech and advanced cloud platforms enables Sorenson to position itself as a leader in assistive technology, offering sales opportunities in AI integration, speech analytics, and real-time translation services.

Focus on Mission-Driven Initiatives With initiatives like the Sound Off Project supporting military veterans and underserved communities, there is potential to engage government agencies and large enterprises interested in socially responsible procurement of accessibility services and corporate social responsibility programs.

Market Leadership & Growth As a revenue-generating company with over 10,000 employees and key recent investments, Sorenson's strong market position suggests opportunities for upselling comprehensive language solutions, expanding into new regional markets, and offering customized enterprise accessibility packages to scale its impact and revenue streams.