International Reach SUSTA specializes in helping small southern U.S. exporters access global markets, presenting a pipeline of potential international customers for partner products and a ready-made audience for market-entry services.

Public-Private Funding Funding from USDA Foreign Agricultural Service, member state governments, and private companies indicates opportunities for co-funded programs, grant partnerships, and shared marketing initiatives to accelerate market expansion.

Export Training Programs like Export Helpline and other training offerings suggest upsell potential for advanced advisory services, customized market-entry plans, and hands-on export support for clients seeking structured international growth.

Industry Collaboration Active partnerships with state departments, agricultural groups, and industry partners (e.g., FeastGlobal, Farm Bureaus) create cross-sell opportunities to bundle services with regional associations and trade networks.

Growth & Leadership Recent executive hires and expanding programs signal a growth trajectory; engage with leadership for strategic partnerships, sponsorships, and long-term contracts tied to expanding U.S. agricultural exports.