Unique Partnerships Southwest Minnesota State University has recently partnered with Influxer Holdings, LLC to allow students to monetize their name, image, and likeness through personalized merchandise. This partnership could create opportunities for brands interested in targeting college athletes and their fan base.
Academic Excellence Awards SMSU has been consistently recognized for academic excellence, such as being named the top Division 2 university on social media platforms. Companies offering student-focused products or services could leverage this reputation to engage with a dedicated and achievement-oriented student community.
Engagement through Sports Southwest Minnesota State University's sports teams have received several prestigious awards like the Team Academic Award. Businesses related to sports gear, fitness products, or academic support services could explore partnerships with the university's athletic programs to reach a highly engaged student-athlete audience.
Community Connections SMSU has launched their own exclusive beer, Mustang Golden Ale, brewed locally by Brau Brothers Brewing Company. This unique product tie-up presents an opportunity for beverage companies or local businesses to collaborate in creating custom co-branded products targeting a college demographic.
College of Distinction Being recognized as a College of Distinction, Southwest Minnesota State University sets a standard for academic quality. Educational service providers, tech companies, or employers looking to recruit high-caliber graduates could benefit from establishing partnerships or sponsorships with such a distinguished institution.