Small Practice Growth A small medical practice with 2-10 employees and revenue in the lower mid-range presents a clear opportunity for affordable, scalable EHR, practice management, and patient engagement solutions tailored to small teams.

Regional Presence Located in Columbus, OH, there may be demand for local or regional vendor relationships, on-site support, and community-focused marketing partnerships to win loyalty in a competitive OB/GYN landscape.

Tech Stack Fit Current technology stack includes web optimization, DNS, CMS, and server platforms, indicating openness to cloud-hosted services, security enhancements, and performance tools that can streamline operations and patient experience.

Revenue Potential With annual revenue in the $1M–$10M band, there is potential for upsell of SaaS subscriptions, compliance solutions, cybersecurity, and revenue cycle management enhancements designed for mid-market practices.

Competitive Positioning Compared to much larger competitors, Southwest Ob Gyn can benefit from targeted, cost-efficient solutions, bundled service packages, and flexible pricing to win against higher-cost providers while maintaining quality care.