SMB IT Advisory Position SparkNET as a premium decision support partner for small and mid sized businesses evaluating software and IT options. Develop productized assessment packages that quantify total cost of ownership and return on investment to drive initial consultations into paid engagements.

Hosting and Cloud Leverage the existing tech stack to offer managed hosting, website performance optimization, and security audits for client applications. This can create recurring revenue while supporting clients building or migrating web assets.

Cloud Vendor Evaluation Provide cloud migration guidance with vendor neutral cost modeling to compare major cloud platforms based on workload and total cost of ownership. Align the offering with SparkNET's education first approach to help clients make informed decisions.

Partner Ecosystem Develop a partner ecosystem with managed service providers, software vendors, and hosting firms to extend reach and enable cross selling of evaluation services. Collaborate on joint go to market programs that emphasize cost savings and simplicity of IT decisions.

Inbound Marketing Invest in inbound marketing to attract SMB buyers by sharing case studies, ROI calculators, educational webinars, and optimized web content. Use these assets to nurture leads and accelerate conversations with decision makers.