Insights

Expanding Partnership Base Spartan Race’s recent collaborations with brands such as Isuzu Motors, Subaru, Zenni Optical, and Dryworld indicate a strong openness to strategic partnerships. This presents opportunities for sales teams to introduce complementary products, sponsorship packages, or co-branded offerings that align with Spartan’s growth in endurance sports and brand visibility initiatives.

Diverse Event Portfolio With over 200 global events spanning multiple formats including obstacle races, ultra-marathons, and new challenges like DEKA Atlas and 100-meter races, Spartan offers multiple touchpoints for equipment, apparel, nutrition, and sports technology providers to engage with participants and spectators at various price points and engagement levels.

Multi-Channel Engagement Spartan’s integration of digital tools such as HubSpot, Mailchimp, and Movable Ink suggests a sophisticated approach to community building and customer engagement. Technology vendors specializing in marketing automation, CRM solutions, and personalized content can leverage this to enhance Spartan’s participant experience and drive ongoing sales opportunities.

Market Growth & Reach Operating across more than 40 countries with over 5 million participants and a focus on youth and elite competitions, Spartan’s expanding global footprint offers international sales prospects for brands related to fitness, nutrition, sports apparel, and event-related equipment, especially as the company continues to broaden its offerings.

Financial Stability & Scale With an estimated revenue between 500 million and 1 billion dollars and a sizable workforce, Spartan’s financial robustness provides the capacity for large-scale campaigns and long-term sponsorship deals. This opens doors for brands looking to build brand awareness through high-exposure events within the endurance and wellness sectors.

Spartan Tech Stack

Spartan uses 8 technology products and services including Mailchimp, dc.js, Moment.js, and more. Explore Spartan's tech stack below.

  • Mailchimp
    Email
  • dc.js
    Javascript Graphics
  • Moment.js
    Javascript Libraries
  • Underscore.js
    Javascript Libraries
  • Bounce Exchange
    Marketing Automation
  • HubSpot
    Marketing Automation
  • Priority Hints
    Performance
  • Movable Ink
    Personalization

Media & News

Spartan's Email Address Formats

Spartan uses at least 1 format(s):
Spartan Email FormatsExamplePercentage
First.Last@spartan.comJohn.Doe@spartan.com
52%
FirstL@spartan.comJohnD@spartan.com
43%
First@spartan.comJohn@spartan.com
3%
FLast@spartan.comJDoe@spartan.com
2%

Frequently Asked Questions

Where is Spartan's headquarters located?

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Spartan's main headquarters is located at 234 Congress Street 5th Floor Boston, Massachusetts 02110 United States. The company has employees across 6 continents, including North AmericaEuropeAsia.

What is Spartan's phone number?

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You can contact Spartan's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Spartan's stock symbol?

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Spartan is a publicly traded company; the company's stock symbol is SPAQ-UN.

What is Spartan's official website and social media links?

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Spartan's official website is spartan.com and has social profiles on LinkedInCrunchbase.

What is Spartan's SIC code NAICS code?

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Spartan's SIC code is 5411 - Grocery Stores NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Spartan have currently?

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As of February 2026, Spartan has approximately 1.2K employees across 6 continents, including North AmericaEuropeAsia. Key team members include Chief Executive Officer: A. D.Chief Executive Officer: J. D.Chief Operating Officer: G. C.. Explore Spartan's employee directory with LeadIQ.

What industry does Spartan belong to?

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Spartan operates in the Wellness and Fitness Services industry.

What technology does Spartan use?

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Spartan's tech stack includes Mailchimpdc.jsMoment.jsUnderscore.jsBounce ExchangeHubSpotPriority HintsMovable Ink.

What is Spartan's email format?

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Spartan's email format typically follows the pattern of First.Last@spartan.com. Find more Spartan email formats with LeadIQ.

When was Spartan founded?

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Spartan was founded in 2010.

Spartan

Wellness and Fitness ServicesMassachusetts, United States1001-5000 Employees

Spartan is for those willing to mentally and physically push to achieve your personal best. It’s a sport, mindset, community and way of life. Above all, it’s a catalyst for transformation, pushing you beyond what you thought was possible.

Founded in 2010 by CEO Joe DeSena, Spartan is the world’s largest obstacle race and endurance brand, with more than 200 global events annually. The Spartan lifestyle spans more than 40 countries and encompasses a global championship series, training and nutrition programs, health and wellness products and a range of media entities. 

Spartan’s obstacle races have seen more than 5 million participants jump through fire and over the finish line after pushing their bodies and minds to limit across miles of unforgiving terrain while conquering signature obstacles such as the spear throw, bucket brigade and barbed wire crawl. Race events include three distances: the three to five-mile, 20-23 obstacle “Sprint;” eight to 10-mile, 24 to 29 obstacle “Super;” and 12 to 14-mile, 30 to 35 obstacle “Beast,” which, when completed in one race season earns competitors the coveted “Trifecta” medal. All races are timed and feature Elite, Age-Group, and Open heats, along with Spartan Kids races designed to challenge youth ages four to 14 with special obstacles and trails. The Spartan Championship Series features global rankings which culminate into the Spartan Race World Championship, where the sport’s best male and female athletes collide in Lake Tahoe, CA September 30 through October 1. 

Spartan Endurance, created to bring participants to their breaking points and build them back up again include the 26.2-mile (or greater), 60 to 70 obstacle Ultra; four and 12-hour Hurricane Heats, and 60 to 70-hour Agoge. 

For more information visit Spartan.com, or follow @Spartan

Section iconCompany Overview

Headquarters
234 Congress Street 5th Floor Boston, Massachusetts 02110 United States
Phone number
SIC Code
5411 - Grocery Stores
Stock Symbol
SPAQ-UN
NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
2010
Employees
1001-5000

Section iconFunding & Financials

  • $500M$1B

    Spartan's revenue is estimated to be in the range of $500M$1B

Section iconFunding & Financials

  • $500M$1B

    Spartan's revenue is estimated to be in the range of $500M$1B

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