Mindset Partnerships Mindset Matters, SONV’s mental health and stress management program launched in 2022, provides a compelling growth lever through school partnerships. The focus on education, wellbeing, and sports aligns well with potential school district sponsorships and collaboration with local mental health providers, supported by SONV’s expanding development efforts.

Northern Growth The appointment of a manager of school initiatives for Northern Nevada signals geographic expansion and opportunity to partner with regional school districts, youth programs, and local sponsors to scale SONV’s school initiatives and sports programming across the northern part of the state.

Fundraising Leadership Hiring Liz Volpe as Development Director shows a strategic emphasis on fundraising and donor engagement. Target foundations, corporate sponsors, and major gift prospects to fund Mindset Matters, sports programs, and health resources, leveraging SONV’s mission and the athlete board members.

Athlete Governance Two athletes joined the Board of Directors in 2024, strengthening authenticity and storytelling potential. Use athlete ambassadors to drive sponsorship campaigns, volunteer recruitment, and donor stewardship across Nevada.

Resource Leverage With a lean team and revenue under 10 million, SONV presents an opportunity for partners to provide fundraising, grant writing, CRM, and marketing support to scale programming and events, including website optimization and donor management tied to the Mindset Matters initiative.