Local Engagement Strong regional presence in Northwest Iowa with multiple stations and community-focused initiatives. Opportunities exist to upsell local advertising packages, event sponsorships, and cross-promotion across KICD, CD 107.7, and MORE 104.9, leveraging community partnerships and live event activations.

Strategic Partnerships History of partnerships with chambers, colleges, and nonprofits (Career Fair, Red Cross Blood Drive, local events). Leverage these relationships to propose collaborative sponsorships, cause marketing campaigns, and bundled media packages that align with community outreach goals.

Expansion & Events Recent SRG Concert launches and ongoing event programming indicate a focus on live events and experiential marketing. Sell event sponsorships, on-site branding, ticketing integrations, and cross-channel promotion across radio, websites, and maps to maximize ROI for advertisers.

Digital & Tech Tech stack includes AWS, Oracle Cloud, WordPress, and Office 365, suggesting capability for digital advertising, analytics, and CRM integration. Propose data-driven ad solutions, programmatic display, geotargeted campaigns, and enhanced attribution to advertisers seeking measurable impact.

Financial & Scale Revenue in the low to mid seven-figure range with a small internal team, offering an opportunity to optimize sales velocity through packaged bundles, tiered pricing, and scalable digital services. Position as a cost-effective, high-touch regional partner for mid-market advertisers seeking localized reach.