Global high schools Target schools and districts with high international programs or language immersion goals to promote SPI Study Abroad as a turnkey provider for short-term abroad experiences, leveraging their status as a long-standing player in high school language immersion.

Leadership emphasis Position SPI as a leadership and global awareness catalyst for college admissions. Develop materials and outreach that tie program participation to enhanced student resumes, essays, and scholarships, appealing to parents and school counselors.

Digital trust signals Capitalize on their existing tech stack and online presence to run targeted digital campaigns (retargeting, lookalike audiences) aimed at international programs coordinators and parent-teacher associations, while showcasing past student outcomes and location showcases.

Mid-market fit Highlight SPI’s mid-sized profile as a flexible partner for schools seeking bespoke cultural exchange programs, offering customizable itineraries and tighter student-to-staff ratios compared with larger providers.

Expansion potential Identify opportunities to broaden geographic reach and program variety by aligning with institutions similar to SPI’s listed peers, emphasizing scalable cohorts, safety frameworks, and accreditation-friendly reporting to win partnerships and group enrollments.