Sports Promotions Group Employee Directory
RetailNorth Carolina, United States11-50 Employees
Sports Promotions Group is a Hillsborough, North Carolina-based retailer with more than 20 years of experience in the tournament merchandise space. It develops and supplies event-branded goods across multiple sports disciplines, working with leading brands to support event branding. Its primary customers are sports event organizers seeking merchandise programs for attendees, with products offered for both on-site and digital channels. The work centers on delivering branded merchandise that complements elite tournaments across the country. Historically, the company has supported a large slate of events, having managed 95 tournaments in 2022. In 2025, it announced a partnership with Elite Tournaments to deliver event-specific retail experiences for the IWLCA Tournament Series, available to attendees both in person and online from June to November.