Insights

Niche Analytics SportsFormulator operates as a boutique sports analytics firm with a very small team, indicating a potential for scalable B2B partnerships and white-label analytics services to larger media or sportsbook operators seeking proprietary forecasting tools.

Predictive Offering Proprietary formulas and data mining to predict game outcomes can be packaged into subscription insights, API access, or bespoke analytics dashboards for sportsbooks, fantasy platforms, and media outlets looking for differentiating content.

Digital Commerce Existing setup with WordPress, WooCommerce, Shopify, and Stripe suggests opportunities to monetize forecasts through direct-to-consumer subscriptions, affiliate partnerships, or integration into partner marketplaces.

SMB Financial Potential Reported revenue under one million signals a lean operation with room for targeted sales to mid-market sportsbook startups, college sports sites, and regional outlets aiming to offer data-driven picks without large incumbents.

Growth Enablement Limited headcount presents a compelling case for managed services, content licensing, or API-based access that allows SportsFormulator to scale revenue without proportional increases in personnel.

Similar companies to SportsFormulator

SportsFormulator Tech Stack

SportsFormulator uses 8 technology products and services including Google AdSense, WordPress, Shopify, and more. Explore SportsFormulator's tech stack below.

SportsFormulator's Email Address Formats

SportsFormulator uses at least 2 email formats:
SportsFormulator Email FormatsExamplePercentage
First@sportsformulator.comJohn@sportsformulator.com
75%
First_Last@sportsformulator.comJohn_Doe@sportsformulator.com
25%

Frequently Asked Questions

What is SportsFormulator's official website and social media links?

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SportsFormulator's official website is sportsformulator.com and has social profiles on LinkedIn.

How much revenue does SportsFormulator generate?

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As of September 2026, SportsFormulator's annual revenue is estimated to be <$1M.

What is SportsFormulator's NAICS code?

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SportsFormulator's NAICS code is 7112 - Spectator Sports.

How many employees does SportsFormulator have currently?

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As of September 2026, SportsFormulator has approximately 1 employees across 1 continents, including North America. Key team members include Vp Operations: C. H. and Data Analyst: D. D. Explore SportsFormulator's employee directory with LeadIQ.

What industry does SportsFormulator belong to?

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SportsFormulator operates in the Spectator Sports industry.

What technology does SportsFormulator use?

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SportsFormulator's tech stack includes Google AdSense, WordPress, Shopify, WooCommerce, AMP, Lodash, Stripe and Nginx.

What is SportsFormulator's email format?

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SportsFormulator's email format typically follows the pattern of First@sportsformulator.com. Find more SportsFormulator email formats with LeadIQ.

When was SportsFormulator founded?

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SportsFormulator was founded in 2012.
SportsFormulator logo

SportsFormulator

Spectator SportsMissouri, United States0-1 Employees

SportsFormulator is a sports analytics firm based in Columbia, Missouri, that applies proprietary formulas and data mining to forecast outcomes in major professional and college sports, including the NFL, NBA, NHL, MLB, MMA, and basketball and football at the collegiate level. The company continuously refines its approach by researching trends and adjusting variables to predict final scores, with results published on its website. Its target audience comprises individuals seeking data-driven predictions for sporting events, addressing the need for analytical insights into game outcomes. Positioned within the sports analytics space, the firm operates in the spectator sports industry and offers its forecasting content through a dedicated online platform. The organization appears to have a very small operating footprint, with a local base in Missouri, and it publicly shares its analyses on its site. A recent development noted is the ongoing publication of daily winners on SportsFormulator.com, reflecting its emphasis on regular, updated forecasts.

Section iconCompany Overview

NAICS Code
7112 - Spectator Sports
Founded
2012
Employees
0-1

Section iconFunding & Financials

  • <$1M

    SportsFormulator's revenue is estimated to be in the range of <$1M

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