Insights

Niche Market Appeal Standard Style has established itself as Kansas City’s leading destination for women’s designer fashion and curated accessories, indicating strong potential for premium product collaborations or exclusive collections with high-end brands.

Growing Customer Base With a loyal nationwide following and recognition by the Business of Fashion, the company presents an opportunity to expand e-commerce offerings or personalized styling services to capitalize on its brand prestige.

Digital Engagement Utilizing technologies like Amazon Web Services and Google Analytics suggests an active digital presence, providing avenues to enhance targeted marketing strategies and implement data-driven promotions to increase sales.

Market Positioning As a top independent boutique competing with major retailers, Standard Style can leverage its unique curated experience to attract exclusive partnerships and limited-edition product lines aimed at high-net-worth consumers.

Revenue Growth Potential With reported revenues between $10M and $25M, there is significant scope to scale operations through new product categories, expanded online sales, and strategic partnerships to accelerate revenue streams.

Standard Style Tech Stack

Standard Style uses 8 technology products and services including Varnish, Amazon Web Services, WordPress, and more. Explore Standard Style's tech stack below.

  • Varnish
    Caching
  • Amazon Web Services
    Cloud Hosting
  • WordPress
    Content Management System
  • oEmbed
    Dev Tools
  • Twemoji
    Font Scripts
  • Google Analytics
    Web Analytics
  • Kadence WP Blocks
    Web Platform Extensions
  • Nginx
    Web Servers

Media & News

Standard Style's Email Address Formats

Standard Style uses at least 1 format(s):
Standard Style Email FormatsExamplePercentage
First@standardstyle.comJohn@standardstyle.com
43%
Last@standardstyle.comDoe@standardstyle.com
7%
First.Last@standardstyle.comJohn.Doe@standardstyle.com
7%
First@standardstyle.comJohn@standardstyle.com
43%

Frequently Asked Questions

Where is Standard Style's headquarters located?

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Standard Style's main headquarters is located at 4573 West 119th Street Leawood, Kansas 66209 United States. The company has employees across 2 continents, including North AmericaEurope.

What is Standard Style's phone number?

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You can contact Standard Style's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Standard Style's official website and social media links?

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Standard Style's official website is standardstyle.com and has social profiles on LinkedIn.

How much revenue does Standard Style generate?

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As of February 2026, Standard Style's annual revenue is estimated to be $5M.

What is Standard Style's SIC code NAICS code?

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Standard Style's SIC code is 5621 - Women's Clothing Stores NAICS code is 44-45 - Retail Trade.

How many employees does Standard Style have currently?

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As of February 2026, Standard Style has approximately 14 employees across 2 continents, including North AmericaEurope. Key team members include Regional Sales Director: J. H.General Manager: J. D.Assistant General Manager: B. W.. Explore Standard Style's employee directory with LeadIQ.

What industry does Standard Style belong to?

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Standard Style operates in the Retail industry.

What technology does Standard Style use?

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Standard Style's tech stack includes VarnishAmazon Web ServicesWordPressoEmbedTwemojiGoogle AnalyticsKadence WP BlocksNginx.

What is Standard Style's email format?

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Standard Style's email format typically follows the pattern of First@standardstyle.com. Find more Standard Style email formats with LeadIQ.

When was Standard Style founded?

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Standard Style was founded in 2003.

Standard Style

RetailKansas, United States11-50 Employees

Founded in 2003 by Matt and Emily Baldwin, Standard Style was one of the first men’s and women’s designer shopping concepts in Kansas City. Sixteen years later, it has become Kansas City’s leading destination for women’s ready-to-wear, accessories, home and apothecary items. The Standard Style brand is the product of co-founder Emily Baldwin’s passion to make a localized impact in fashion and retail by offering a carefully curated assortment of top-trending wardrobe essentials from both established and emerging womenswear designers. Through genuine and consistent engagement with clientele throughout the country, special events, charitable partnerships, a seasoned team of personal stylists and an impressive designer roster, the Standard Style shopping experience has since attracted national press and a loyal following. Standard Style’s mission is to serve passionately and exceed expectations, providing excellent customer service and building genuine, lasting relationships along the way.

Standard Style has been recognized by the Business of Fashion as one of America’s top independent boutiques.

Section iconCompany Overview

Headquarters
4573 West 119th Street Leawood, Kansas 66209 United States
Phone number
SIC Code
5621 - Women's Clothing Stores
NAICS Code
44-45 - Retail Trade
Founded
2003
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $10M$25M

    Standard Style's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Standard Style's revenue is estimated to be in the range of $10M$25M

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