Expanding Facility Starved Rock Wood Products recently expanded its manufacturing capabilities by adding a facility in Mendota, California, indicating growth and potential capacity for increased sales to large projects and clients seeking reliable wood product suppliers.

Revenue Range With annual revenues estimated between $10 million and $25 million, the company presents a mid-sized opportunity for targeted upselling to clients requiring custom wood products for residential, multi-family, and commercial construction projects.

Workforce Changes The company recently reduced its headcount by 58 employees, suggesting a shift in operational focus or restructuring that may open opportunities for service or product improvements to support cost efficiency and productivity.

Industry Positioning As a full-service wood manufacturer competing with established firms like Artopex and Steelcase, Starved Rock Wood Products may be receptive to innovative solutions in manufacturing technology, supply chain optimization, or sustainability initiatives to enhance its market position.

Technological Engagement Utilizing a variety of digital tools such as LogRocket, Facebook Pixel, and Adobe Fonts indicates an active online presence and openness to digital marketing or automation solutions that can further improve customer engagement and operational efficiency.