Digital Expansion Opportunity Starz is heavily investing in its digital OTT platform and app, indicating a strong shift towards digital distribution. This presents an opportunity to offer complementary technology solutions, content management systems, or digital marketing services to enhance their platform engagement and user experience.

Subscription Growth Focus With recent declines in linear and streaming subscriber levels, Starz is actively seeking subscriber growth in the back half of the year. Sales efforts could target subscriber acquisition tools, marketing automation, or innovative content bundling solutions tailored to boost user retention and acquisition.

Data-Driven Innovation Powered by advanced data analytics and cloud infrastructure, Starz prioritizes personalized content delivery. Technology providers offering data analytics, AI-driven recommendation engines, or cloud data solutions could provide strategic partnerships to further optimize their viewer engagement and operational efficiency.

M&A and Independence Strategy Following their recent split from Lionsgate, Starz is navigating an independent growth trajectory with potential market expansion. There are opportunities to engage with their strategic planning by offering M&A advisory, integration services, or consulting to support their expansion and content portfolio diversification.

Competitive Market Positioning Starz aims to compete with major streaming giants like Netflix and HBO by growing its subscriber base and brand visibility. Business development efforts could focus on partnerships for exclusive content, innovative marketing campaigns, or technology solutions that strengthen their competitive edge in the streaming industry.