Strategic Partnerships Sterling College is actively expanding collaborations, evidenced by its new athletic training pathway with Southern Nazarene University and ongoing engagement in national events, signaling openness to joint programs, cross-institution offerings, and shared resources that can be complemented with partner-led services.

Growth and Outreach The institution is pursuing growth through outreach initiatives such as Snapshot Days and hosting events like No Ordinary People: A C.S. Lewis Conference, indicating a focus on prospective student recruitment and brand-building activities that can be enhanced with enrollment marketing, CRM tooling, and campus experience services.

Digital and Tech Stack With a Drupal-based website and tools like Segment, Piwik PRO Core, and Microsoft 365, Sterling College maintains a modern digital footprint suitable for marketing automation, data analytics, and collaboration platform upgrades that can improve student acquisition and internal efficiency.

Financial Readiness Reported revenue in the $10–25 million range and a mid-sized staff base position Sterling as a candidate for cost optimization, fundraising strategy support, and software licensing deals that scale with mid-market higher education peers.

Engagement and Events A pattern of hosting and participating in competitions, conferences, and community events (debate, cheer championships, high school outreach days) creates opportunities for sponsorships, event management solutions, and experiential learning programs that resonate with prospective students and donors.