Integrated agency Strawberrysoup operates as part of the Sideshow agency group, offering a fully integrated service model. This positions the company to provide end-to-end digital solutions to clients seeking single-channel coordination, which can be leveraged to upsell expanded engagements across marketing, UX, development and ongoing optimization.

Conversion focus With a stated emphasis on designing experiences that convert and a continual improvement service covering measurement, conversion rate optimisation, and quality traffic via SEO and content marketing, opportunities exist to pitch structured CRO programs and ongoing performance marketing retainers to existing clients.

Industry breadth Experience across Retail/Ecommerce, FMCG, Education and Corporate sectors indicates a versatile portfolio. This enables cross-industry upsell potential by tailoring solutions to similar client verticals or expanding success stories into adjacent markets.

Small to mid market Team size of 11-50 people with a combined group workforce of 160 and revenue under £2M in the UK context suggests a focus on mid-market brands. Targeted proposals for scalable digital transformation, cost-effective UX and web development retainers could resonate with growing mid-market firms.

Technology stack Proficiency in React Native, web development, analytics and security tooling (TrackJS, OWASP, Atlassian Jira) supports selling modern, secure, data-driven digital projects. Position offerings around mobile app development, performance monitoring, and secure, compliant web experiences.