Community Economic The Straz Center is a regional economic engine, generating over $100 million annually and attracting tourists who support local hotels, restaurants, and other venues. Sales opportunities exist in partnerships that enhance visitor stays, event sponsorships, and cross-promotional travel packages.

Diverse Engagement With access reaching over 700,000 people annually across ages and abilities, there is potential to upsell audience-focused services such as accessibility-friendly programming, customized education initiatives, and corporate wellness or team-building experiences aligned with arts programming.

Strategic Partnerships Current tech stack signals openness to digital collaboration and marketing automation (WordPress, HubSpot, Constant Contact). Opportunities exist to offer integrated ticketing, CRM-enabled sponsorship packages, and targeted digital marketing campaigns.

Leadership Turnover Recent leadership changes, including new COOs and former CEOs, indicate a period of strategic realignment. This presents a window to propose executive-level partnerships, consulting services, and scalable programs aligned with upcoming strategic initiatives.

Community Initiatives The Straz Arts Legacy REMIX Project and college fair events show a commitment to diversity and education. Potential sales angles include program sponsorships, educational partnerships, and content licensing or production services that align with community-focused initiatives.