Insights

Halal Mortgage Solution StrideUp offers a true halal alternative to conventional mortgages through its Home Purchase Plan, presenting a compelling value proposition for partnerships with Islamic financial institutions, brokers, and advisor networks seeking Sharia-compliant home financing solutions.

Education & Advisory Recent and upcoming collaborations with New Leaf Distribution and an adviser education program indicate a readiness to expand educational content for the adviser network; this creates opportunities to co-create webinars, podcasts, and industry insights that can drive channel sales and referral partnerships.

Finance & Growth With substantial funding and a revenue range of several millions, StrideUp demonstrates growth potential and credibility for enterprise partnerships, securitization, and co-investment or white-labeling deals with lenders, servicers, or investment partners.

Awards & Validation Recognition at GlobalCapital European Securitisation Awards for debut RMBS and scaling of shariah-compliant home finance provides a strong trust signal for capital markets partners, investors, and potential institutional clients.

Product Expansion In addition to the Home Purchase Plan, StrideUp launched a Buy-to-Let solution, signaling opportunities to cross-sell to property investors, families, and rental markets seeking halal financing alternatives, as well as potential bundled financing offerings.

Similar companies to StrideUp

StrideUp Tech Stack

StrideUp uses 8 technology products and services including iCIMS, Calendly, CookieYes, and more. Explore StrideUp's tech stack below.

Media & News

StrideUp's Email Address Formats

StrideUp uses at least 3 email formats:
StrideUp Email FormatsExamplePercentage
First@strideup.coJohn@strideup.co
76%
First.Last@strideup.coJohn.Doe@strideup.co
21%
FiLast@strideup.coJoDoe@strideup.co
3%

Frequently Asked Questions

What is StrideUp's official website and social media links?

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StrideUp's official website is strideup.co and has social profiles on LinkedIn and Crunchbase.

How much revenue does StrideUp generate?

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As of August 2026, StrideUp's annual revenue is estimated to be $1M - $10M.

What is StrideUp's NAICS code?

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StrideUp's NAICS code is 52 - Finance and Insurance.

How many employees does StrideUp have currently?

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As of August 2026, StrideUp has approximately 47 employees across 2 continents, including Europe and Asia. Key team members include Chief Executive Officer / Founder: S. Z., Head Of People & Talent: J. J. and Head Of Compliance And Risk (smf 16 & 17): S. R. Explore StrideUp's employee directory with LeadIQ.

What industry does StrideUp belong to?

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StrideUp operates in the Financial Services industry.

What technology does StrideUp use?

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StrideUp's tech stack includes iCIMS, Calendly, CookieYes, Amazon Simple Email Service, Trustpilot, Webflow, Microsoft Azure and Miro.

What is StrideUp's email format?

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StrideUp's email format typically follows the pattern of First@strideup.co. Find more StrideUp email formats with LeadIQ.

How much funding has StrideUp raised to date?

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As of August 2026, StrideUp has raised $345M in funding. The last funding round occurred on Jun 20, 2022 for $343M.

When was StrideUp founded?

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StrideUp was founded in 2017.
StrideUp logo

StrideUp

Financial ServicesEngland, United Kingdom11-50 Employees

StrideUp operates in the financial services sector with a focus on ethical home financing. Its core offering, the Home Purchase Plan, enables individuals to buy a home without engaging in interest-bearing borrowing, providing a halal alternative to a conventional mortgage. The product is designed to widen access to home ownership while respecting customers' faith and beliefs. The company is based in London, England, and positions itself as a fintech-driven alternative within the housing finance landscape. 

StrideUp targets prospective homeowners seeking financing options aligned with Islamic principles, addressing barriers posed by traditional debt-based lending. In May 2026, the company announced the launch of a platform through a collaboration with Connells Survey & Valuation and Cotality, signaling a step to broaden its platform capabilities.

Section iconCompany Overview

NAICS Code
52 - Finance and Insurance
Founded
2017
Employees
11-50

Section iconFunding & Financials

  • $345M

    StrideUp has raised a total of $345M of funding over 2 rounds. Their latest funding round was raised on Jun 20, 2022 in the amount of $343M as a Debt Financing.

  • $1M - $10M

    StrideUp's revenue is estimated to be in the range of $1M - $10M

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