Niche Labour Expert Leverage Stringer LLP’s fifty-year track record and singular focus on labour and employment law to position the firm as the preferred partner for Ontario and national employers seeking specialized guidance on HR matters, human rights, wrongful dismissal, occupational health and safety, and workers’ compensation (WSIB). This depth supports higher-value engagements and faster turnarounds for complex disputes.

Industry Focus Target core industries where the firm has deep experience—construction, retail, and manufacturing—with sector-specific policies, investigations, and compliance programs. Offer bundled services such as risk assessments, policy drafting, and regulatory updates to increase deal size and cross-sell across HR and safety needs.

Strategic Partnerships Strategic partnerships can expand reach beyond traditional referrals. The recent First Reference collaboration and Advocates' Society involvement indicate opportunities to team with HR tech providers, payroll firms, and training organizations to generate co-marketed leads and bundled HR-law solutions.

Unified Client Experience Market Stringer LLP’s unified, high-touch service model—where clients work with a dedicated lawyer who is part of the firm—to appeal to employers needing responsive, cohesive counsel during investigations, disciplinary actions, and regulatory changes. Consider retainer or subscription advisory packages to lock in ongoing business.

Geographic Expansion Geographic reach from Ontario to all provinces offers a path to multi-jurisdictional engagements with national companies seeking consistent employment-law support. Position as a scalable partner able to coordinate across provinces while maintaining a boutique, personalized experience.