Mid-market Builder Target a construction-focused electrical supply approach for Stusser Electric Co, a regional firm in Redmond, Oregon with 11-50 employees and annual revenue in the $1M-$10M range.

Growth Opportunity Leverage potential upsell to higher value electrical products and project management solutions as the company scales, alongside procurement efficiency tools to optimize sourcing.

Tech Modernization Position modernized e-commerce, ERP-integrations, and CRM-enabled procurement workflows to fit the company’s ASP.NET and jQuery tech stack, reducing manual processes.

Regional Focus Emphasize regional supply and just-in-time delivery capabilities to support Redmond, Oregon operations, offering reliable local freight and service coverage.

Competitive Positioning Highlight partnerships with large distributors as a pathway to scale, while differentiating on personalized service, fast fulfillment, and flexible credit terms suited for mid-sized electrical contractors.