Insights

Global Presence Suboo is a worldwide brand stocked in over 300 boutiques across 17 countries, presenting an opportunity to further expand its international reach through strategic partnerships and targeted marketing.

Celebrity Endorsements With influencers and celebrities like Gigi Hadid and Kendall Jenner often seen wearing Suboo, leveraging these high-profile endorsements can boost brand visibility and attract a wider customer base, including their fan following.

Diverse Product Offerings Offering four main collections annually, including Ready To Wear, Resort wear, Swimwear, and Event dressing, provides diverse sales opportunities to cater to different customer preferences and seasonal trends.

Premium Fabrications Suboo's focus on using premium fabrications and attention to fit and details in their swimwear production can be highlighted as a unique selling point, attracting customers looking for quality and luxe swimwear products.

Fashion-Forward Image Positioning Suboo as a brand representing modern effortless cool and high fashion transformed into everyday wear resonates with the confident and fashion-conscious consumer, presenting an opportunity to tap into the trend-focused market segment.

SUBOO Tech Stack

SUBOO uses 8 technology products and services including jsDelivr, Font Awesome, Google Font API, and more. Explore SUBOO's tech stack below.

  • jsDelivr
    Content Delivery Network
  • Font Awesome
    Font Scripts
  • Google Font API
    Font Scripts
  • Emotion
    Javascript Frameworks
  • Priority Hints
    Performance
  • Amazon Web Services
    Platform As A Service
  • X-XSS-Protection
    Security
  • Envoy
    Web And Application Servers

Media & News

SUBOO's Email Address Formats

SUBOO uses at least 1 format(s):
SUBOO Email FormatsExamplePercentage
First@suboo.com.auJohn@suboo.com.au
41%
Last@suboo.com.auDoe@suboo.com.au
12%
F.Last@suboo.com.auJ.Doe@suboo.com.au
6%
First@suboo.com.auJohn@suboo.com.au
41%

Frequently Asked Questions

Where is SUBOO's headquarters located?

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SUBOO's main headquarters is located at Unit 7, 32 Ralph St Alexandria, NSW 2015 AU. The company has employees across 2 continents, including OceaniaAsia.

What is SUBOO's official website and social media links?

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SUBOO's official website is suboo.com.au and has social profiles on LinkedIn.

How much revenue does SUBOO generate?

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As of July 2024, SUBOO's annual revenue reached $1.8M.

What is SUBOO's NAICS code?

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SUBOO's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does SUBOO have currently?

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As of July 2024, SUBOO has approximately 18 employees across 2 continents, including OceaniaAsia. Key team members include Director: S. D. C.Ecommerce And Digital Marketing Manager: R. K.Operations Manager: N. B.. Explore SUBOO's employee directory with LeadIQ.

What industry does SUBOO belong to?

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SUBOO operates in the Retail Apparel and Fashion industry.

What technology does SUBOO use?

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SUBOO's tech stack includes jsDelivrFont AwesomeGoogle Font APIEmotionPriority HintsAmazon Web ServicesX-XSS-ProtectionEnvoy.

What is SUBOO's email format?

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SUBOO's email format typically follows the pattern of . Find more SUBOO email formats with LeadIQ.

When was SUBOO founded?

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SUBOO was founded in 2008.
SUBOO

SUBOO

Retail Apparel and FashionNew South Wales, Australia11-50 Employees

While most of us dream of chasing the sun, Suboo founder Sue Di Chio did just that.

Having studied fine Arts, Sue’s desire for a creative outlet led her to create a small collection of Resort wear in 2008 in Bondi, Sydney.

The initial concept paved the way for what is now a worldwide brand recognised for their contemporary fashion, combining innovative styles, premium fabrications, with a quintessential sun-loving attitude.

With four main collections delivered yearly, Suboo offers transeasonal Ready To Wear, Resort wear, Swimwear and Event dressing. 

Uncomplicated yet distinct styles with a feminine edge make up the Suboo signature, with natural fabrications, unique prints, and metallic lurex knit pieces made in Brazil forming the basis of the brand.

Suboo’s signature fashion forward Swimwear is made locally in Sydney, using custom French and Italian jacquard fabrics, recycled lycras, with great attention to fit and details.

Suboo is proudly showcased on Farfetch, Bloomingdales, Saks, Shopbop, Revolve, as well as being stocked in over 300 premium boutiques in 17 countries.

The epitome of modern day effortless cool, Suboo has garnered much attention from the beginning with features in Harper’s Bazaar, Vogue.com, Sports Illustrated and Elle France. Much loved by influencers, stylists and celebrities, Suboo is often worn by it-girls including Gigi Hadid, Kendall Jenner, Sabina Socol, Tash Oakley, Matilda Djerf and Nat Kelley.

The Suboo girl is confident and fashion-conscious, transforming the complexities of high fashion into everyday life. Wearing a signature cut-out dress or a two piece set, she is as comfortable at a down-town event as she is on her summer travels.

Born in Australia, but made for self-assured, stylish women worldwide, Suboo is a brand with a large heart and a discerning following.

Section iconCompany Overview

Headquarters
Unit 7, 32 Ralph St Alexandria, NSW 2015 AU
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
2008
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $10M

    SUBOO's revenue is in the range of $10M

Section iconFunding & Financials

  • $10M

    SUBOO's revenue is in the range of $10M

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