Insights

Global Summer Brand SUNNYLiFE operates as a leading global summer lifestyle brand with strong beach and outdoor leisure associations, presenting sales opportunities in premium seasonal product collaborations, international retailers, and experiential marketing partnerships.

Strategic Partnerships Recent collaboration with Absolut Elyx indicates a openness to co-branded, lifestyle-centric product drops; explore adjacent beverage, travel, and lifestyle brand partnerships to widen distribution and drive cross-category sales.

Robust Revenue Range Reported revenue in the mid-range of tens of millions suggests a scalable business with room for upsell through new product lines, wholesale channels, and+D2C enhancements that can be targeted to mid-market retailers and specialty stores.

Tech & Commerce Tech stack includes Shopify, Klaviyo, and analytics tools implying strong e-commerce capabilities; leverage data-driven campaigns, personalized experiences, and expanding digital partnerships to increase conversion and average order value.

Global Distribution Brand presence on beaches and holiday destinations worldwide signals demand in travel-friendly, outdoor, and seasonal product categories; identify retailers and distributors in coastal regions, resorts, and hospitality channels for expansion.

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SUNNYLiFE Tech Stack

SUNNYLiFE uses 8 technology products and services including Crazy Egg, Hotjar, Segment, and more. Explore SUNNYLiFE's tech stack below.

Crazy Egg
Analytics
Hotjar
Analytics
Segment
Customer Data Platforms
Shopify
E-commerce
Mailgun
Email
Klaviyo
Marketing Automation
Apple Pay
Payment Processing
Venmo
Payment Processing

Media & News

Absolut Elyx partners with Sunnylife Group.
The Sunshine Calling Edition features a collection of five summer accessories designed to capture Absolut Elyx’s signature glamour and style, paired with Sunnylife’s expertise in creating unique items that enhance the best parts of the sun.
Jun 22, 2021 | www.bouncemagazine.co.uk

SUNNYLiFE's Email Address Formats

SUNNYLiFE uses at least 6 email formats:

SUNNYLiFE Email Formats	Example	Percentage
Last@sunnylife.com	Doe@sunnylife.com	60%
First.Last@sunnylife.com	John.Doe@sunnylife.com	34%
First@sunnylife.com	John@sunnylife.com	4%
FLast@sunnylife.com	JDoe@sunnylife.com	2%
First.Last@sunnylife.com.au	John.Doe@sunnylife.com.au	81%
Last@sunnylife.com.au	Doe@sunnylife.com.au	19%

Frequently Asked Questions

What is SUNNYLiFE's official website and social media links?

SUNNYLiFE's official website is sunnylife.com.au and has social profiles on LinkedIn.

How much revenue does SUNNYLiFE generate?

As of August 2026, SUNNYLiFE's annual revenue is estimated to be $50M - $100M.

What is SUNNYLiFE's NAICS code?

SUNNYLiFE's NAICS code is 31-33 - Manufacturing.

How many employees does SUNNYLiFE have currently?

As of August 2026, SUNNYLiFE has approximately 90 employees across 4 continents, including Oceania, Asia and Europe. Key team members include Chief Executive Officer: S. H., Chief Information Officer: R. D. and Head Of Product - Coconut Grove: B. N. Explore SUNNYLiFE's employee directory with LeadIQ.

What industry does SUNNYLiFE belong to?

SUNNYLiFE operates in the Manufacturing industry.

What technology does SUNNYLiFE use?

SUNNYLiFE's tech stack includes Crazy Egg, Hotjar, Segment, Shopify, Mailgun, Klaviyo, Apple Pay and Venmo.

What is SUNNYLiFE's email format?

SUNNYLiFE's email format typically follows the pattern of Last@sunnylife.com. Find more SUNNYLiFE email formats with LeadIQ.

When was SUNNYLiFE founded?

SUNNYLiFE was founded in 2003.

SUNNYLiFE

Q: What is SUNNYLiFE's official website and social media links?

SUNNYLiFE's official website is sunnylife.com.au. SUNNYLiFE has social profiles on LinkedIn.

Q: How many employees does SUNNYLiFE have currently?

SUNNYLiFE has approximately 90 employees.

Q: What technology does SUNNYLiFE use?

SUNNYLiFE's tech stack includes Venmo, Bing Ads, Hotjar, Segment, Covet.pics.

Q: What is SUNNYLiFE's NAICS code?

SUNNYLiFE's NAICS code is 31-33 (Manufacturing).

ManufacturingTasmania, Australia51-200 Employees

Sunnylife LLC is a mid-sized manufacturing company based in Rosebery, Tasmania, Australia. It designs and manufactures products for summer living, intended for use on beaches, by pools, and at sun-drenched holiday destinations around the world. The brand originated on the beaches of Sydney in 2003 and has since expanded its international footprint. Its collections are characterized by bold graphics, distinctive prints, and packaging that reflect a sun-focused aesthetic.

Its offerings aim to provide practical, stylish essentials that support outdoor leisure. A notable development is a 2021 collaboration with Absolut Elyx to create a collection of summer accessories. The company operates in the manufacturing industry and serves a global customer base from Australia.