Insights

Large network Capitalize on Diamond Resorts International’s expansive portfolio of branded and affiliated resorts across 28 countries to cross-sell Sunterra travel arrangements and vacation experiences to current owners and members.

Acquisition context Leverage the Diamond Resorts acquisition history and growth trajectory to position Sunterra offerings as complementary to premium vacation ownership experiences, targeting newly integrated properties and members.

Technology touchpoints Engage through existing tech stack touchpoints such as Sitecore and Slack channels to customize marketing campaigns, streamline communications, and deliver targeted offers to owners and members.

Recovery opportunities Address market noise from past service and amenity delivery concerns by highlighting Sunterra’s reliability, flexible booking options, and loyalty benefits to regain trust and upsell high-margin vacation packages.

Growth channels Target corporate partnerships and owner communities with bundled vacations, exclusive experiences, and member-only promotions that align with the scale of Diamond Resorts’ 418,000+ owner/member base and 5,000+ team members.

Sunterra Tech Stack

Sunterra uses 8 technology products and services including Kyriba, RingCentral, Sitecore, and more. Explore Sunterra's tech stack below.

  • Kyriba
    Accounting And Finance
  • RingCentral
    Contact Center Solutions
  • Sitecore
    Content Management System
  • Continuous Delivery
    Continuous Integration
  • Babel
    Development
  • Android
    Programming Languages
  • Nutanix
    Server Hardware
  • Slack
    Software Framework

Media & News

Sunterra's Email Address Formats

Sunterra uses at least 1 format(s):
Sunterra Email FormatsExamplePercentage
First.Last@diamondresorts.comJohn.Doe@diamondresorts.com
87%
FLast@diamondresorts.comJDoe@diamondresorts.com
5%
Last.First@diamondresorts.comDoe.John@diamondresorts.com
5%
FirstLast@diamondresorts.comJohnDoe@diamondresorts.com
3%

Frequently Asked Questions

What is Sunterra's stock symbol?

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Sunterra is a publicly traded company; the company's stock symbol is OWN.

What is Sunterra's official website and social media links?

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Sunterra's official website is diamondresorts.com and has social profiles on LinkedIn.

What is Sunterra's NAICS code?

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Sunterra's NAICS code is 5615 - Travel Arrangement and Reservation Services.

How many employees does Sunterra have currently?

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As of May 2026, Sunterra has approximately 162 employees across 6 continents, including North AmericaEuropeAsia. Key team members include Chief Executive Officer: C. S.Chief Executive Officer: C. M.Chief Information Officer: B. G.. Explore Sunterra's employee directory with LeadIQ.

What industry does Sunterra belong to?

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Sunterra operates in the Travel Arrangements industry.

What technology does Sunterra use?

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Sunterra's tech stack includes KyribaRingCentralSitecoreContinuous DeliveryBabelAndroidNutanixSlack.

What is Sunterra's email format?

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Sunterra's email format typically follows the pattern of First.Last@diamondresorts.com. Find more Sunterra email formats with LeadIQ.

Sunterra

Travel Arrangements51-200 Employees

Sunterra Corporation, together with its subsidiaries, was purchased by Diamond Resorts International in April 2007. Since that acquisition, Sunterra has operated as part of a large hospitality group focused on vacation ownership and related services.

Diamond Resorts International is headquartered in Las Vegas, Nevada, and operates more than 200 branded and affiliated resorts with over 27,000 guest beds in 28 countries. The company serves around 418,000 owners and members and employs roughly 5,000 team members worldwide, delivering a branded hospitality experience. In 2021, Diamond Resorts International was acquired by Hilton Grand Vacations.

Section iconCompany Overview

Stock Symbol
OWN
NAICS Code
5615 - Travel Arrangement and Reservation Services
Employees
51-200

Section iconFunding & Financials

  • $1B$10B

    Sunterra's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    Sunterra's revenue is estimated to be in the range of $1B$10B

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