Insights

Expansion Opportunity Recent branch expansion to Hayward, WI and ongoing Northland footprint suggests SCCU is growing its member base and market reach. This creates potential for selling modern core banking enhancements, omni-channel digital services, and regionalized marketing platforms to support their expansion strategy.

Technology Stack SCCU uses a mix of standard enterprise tools (ADP Workforce Now, PHP, Apache) and frontend/API services (oEmbed, Google Maps, Google Fonts). This indicates openness to vendor integrations and modernization projects, presenting opportunities for payroll integrations, security hardening, customer-facing web enhancements, and API-driven fintech partnerships.

Leadership Transition Interim CEO appointment in early 2025 signals strategic realignment or cost optimization periods. This can be a window for presenting value-driven proposals, including governance-ready fintech solutions, risk and compliance upgrades, and demonstration of rapid implementation timelines to align with new leadership priorities.

Financial Scope With revenue in the tens of millions and a mid-sized asset base, SCCU is positioned for targeted upsell of scalable technology and services such as high-yield checking features, member engagement platforms, and data analytics to support member-centric product development.

Community & Partnerships Awards and local university partnerships highlight a community-focused branding and B2B collaboration potential. Opportunities exist to offer sponsorship analytics, campus or local business solutions, and co-branded financial education programs that align with SCCU’s mission and enhance member value.

Similar companies to Superior Choice Credit Union

Superior Choice Credit Union Tech Stack

Superior Choice Credit Union uses 8 technology products and services including Google Ads, Joomla, WordPress, and more. Explore Superior Choice Credit Union's tech stack below.

Media & News

Superior Choice Credit Union's Email Address Formats

Superior Choice Credit Union uses at least 4 email formats:
Superior Choice Credit Union Email FormatsExamplePercentage
FirstL@superiorchoice.comJohnD@superiorchoice.com
90%
First@superiorchoice.comJohn@superiorchoice.com
6%
Last@superiorchoice.comDoe@superiorchoice.com
3%
FLast@superiorchoice.comJDoe@superiorchoice.com
1%

Frequently Asked Questions

What is Superior Choice Credit Union's phone number?

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You can contact Superior Choice Credit Union's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Superior Choice Credit Union's official website and social media links?

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Superior Choice Credit Union's official website is superiorchoice.com and has social profiles on LinkedIn.

How much revenue does Superior Choice Credit Union generate?

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As of August 2026, Superior Choice Credit Union's annual revenue is estimated to be $25M - $50M.

What is Superior Choice Credit Union's SIC code and NAICS code?

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Superior Choice Credit Union's SIC code is 6062 - Credit Unions, Not Federally Chartered and NAICS code is 52211 - Commercial Banking.

How many employees does Superior Choice Credit Union have currently?

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As of August 2026, Superior Choice Credit Union has approximately 95 employees across 1 continents, including North America. Key team members include Chief Financial Officer: J. H., Vice President Of Risk: L. F. and Vp Of It: T. W. Explore Superior Choice Credit Union's employee directory with LeadIQ.

What industry does Superior Choice Credit Union belong to?

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Superior Choice Credit Union operates in the Banking industry.

What technology does Superior Choice Credit Union use?

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Superior Choice Credit Union's tech stack includes Google Ads, Joomla, WordPress, Shopify, Microsoft 365, ADP Workforce Now, Constant Contact and GitHub Copilot.

What is Superior Choice Credit Union's email format?

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Superior Choice Credit Union's email format typically follows the pattern of FirstL@superiorchoice.com. Find more Superior Choice Credit Union email formats with LeadIQ.

When was Superior Choice Credit Union founded?

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Superior Choice Credit Union was founded in 1932.
Superior Choice Credit Union logo

Superior Choice Credit Union

BankingWisconsin, United States51-200 Employees

Superior Choice Credit Union is a member-owned financial cooperative operating in the banking sector, based in Superior, Wisconsin, and established in 1932. It operates on a not-for-profit premise, focusing its efforts on serving the needs of its members rather than external shareholders. The organization runs twelve full-service branches across the Northland, delivering a broad spectrum of financial products and services to its members.

Its customer base consists of individuals who seek a cooperative banking relationship, with governance and decisions shaped by member-owners rather than external investors. In early 2025 the organization expanded its regional footprint with a new branch in Hayward, Wisconsin. Separately, leadership change occurred when Chris Dawe was appointed interim CEO in February 2025, succeeding the previous chief executive.

Section iconCompany Overview

Phone number
SIC Code
6062 - Credit Unions, Not Federally Chartered
NAICS Code
52211 - Commercial Banking
Founded
1932
Employees
51-200

Section iconFunding & Financials

  • $25M - $50M

    Superior Choice Credit Union's revenue is estimated to be in the range of $25M - $50M

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