Global expansion Surgital operates in 63 countries with 45% of revenue from exports, presenting a significant opportunity to expand international B2B channels, especially in Ho.Re.Ca and food service sectors where existing distribution is strong.

Capacity and scale Manufactures large daily volumes of fresh pasta, ready meals, and sauces, with a robust workforce and a modernized industrial footprint, enabling scalable supply for large distributors, retailers, and private-label partnerships.

Market focus Primary emphasis on Ho.Re.Ca and food service (75%), suggesting sales emphasis on restaurant chains, hotel groups, catering providers, and institutional buyers; potential to upsell into retailers and DTC through co-branded formats.

Brand evolution Recent investments in exhibition spaces and redesigned stands indicate a strategic push to modernize brand messaging and engage higher-value customers at industry events, a channel ripe for lead generation and partnerships.

Financial potential With revenue in the lower to mid-market range and funding of 14M, there is room for targeted pilot programs with key distributors, private-label collaborations, and regional expansion initiatives to accelerate top-line growth.