ERP Integrations Susquehanna Glass Co already partnered with TrueCommerce to integrate EDI with Sage 100, indicating an openness to streamlined order processing. There is an opportunity to expand ERP and EDI connectivity to additional systems used by wholesale customers, or upgrade to modern API based integrations to shorten order cycles, improve accuracy, and scale as revenue grows.

Digital Marketing With AWIN in its tech stack, the company shows activity in affiliate channels. This could be leveraged to generate wholesale leads and strengthen partner networks. Propose expanding affiliate partnerships, co branded campaigns with retailers, and performance marketing targeted at hospitality and retail customers that buy glassware in bulk.

E Commerce Enablement There is potential to enhance online ordering with a secure B2B portal that integrates with Sage 100 for real time inventory, pricing, and order status. This can reduce back office workload, improve customer experience, and drive larger wholesale orders.

Logistics & Packaging Glass shipments are fragile; packaging and carrier optimization can reduce breakage and returns while enabling favorable carrier terms. Propose protective packaging improvements, freight load optimization, insured shipping options, and logistics partnerships to improve margins and customer satisfaction.

Analytics & Compliance With MySQL and JSON LD presence, the company has data infrastructure to support demand forecasting, inventory optimization, and pricing strategies. Propose analytics dashboards, sales and margin reporting, and forecasting models to help sales teams target opportunities and improve profitability.