Utility Partnerships Leverage Sustainable Solutions Unlimited's partnership with Energy Trust of Oregon and Home Performance with ENERGY STAR to generate inbound projects for home energy retrofits. Emphasize diagnostic-led weatherization first, bundled with solar and efficiency upgrades to maximize incentive rebates and improve payback for homeowners and small businesses.

Local Market Focus Target the Oregon market through aligned marketing with local utilities and trade allies, focusing on whole-system assessments for homes and small commercial spaces. Build pipelines by partnering with local builders, real estate professionals, and property managers to offer turnkey weatherization and solar packages.

Expanded Services Expand offerings beyond solar and weatherization to include energy storage, smart controls, and demand management to increase average project value. Cross-sell with existing homeowner customers and align with growing demand for resilience and load shifting.

Tech Enablement Capitalizing on a cloud-based tech stack, position as a preferred partner for streamlined project management, customer relationship management, and data-driven proposals. Offer scalable IT services or integration support to improve lead conversion, proposal speed, and post-installation customer care.

Competitive Differentiation Differentiate from larger competitors by highlighting local, safety-first, whole-system energy assessments and measurable energy savings. Use customer testimonials and case studies from ENERGY STAR workflows to win bids with competitive pricing or financing options, including incentives and energy savings performance contracts where appropriate.