Growing Market Presence With a revenue range of 10 million to 50 million and recent high-profile partnerships with global sports agencies like Sportfive, Swimming Australia presents an expanding market presence with opportunities for sponsorship, advertising, and media rights sales.

Innovation Leadership Swimming Australia’s pioneering use of AI and machine learning technologies in collaboration with AWS positions it as a leader in sports technological innovation, creating opportunities to offer advanced solutions in data analytics, performance optimization, and fan engagement platforms.

Event Expansion Hosting major events such as the 2025 Australian Short Course Championships and participating in global competitions like the LA Summer Olympics provides channels for selling event management, ticketing solutions, and broadcasting technology services.

Sustainability and Skills As a life skill, sport, and recreation provider, Swimming Australia’s focus on grassroots development and high performance creates potential for educational technology, training programs, and sports equipment sales targeting both community and elite levels.

Leadership and Growth Recent leadership appointments and strategic collaborations indicate a growth-oriented organization open to partnerships in governance, sponsorship, and digital transformation initiatives, offering broad opportunities for sales engagement across multiple sectors.