Healthcare staffing tech Position Switch as a tech-enabled staffing partner for healthcare facilities seeking skilled professionals, emphasizing integration with existing systems (QuickBooks, HubSpot Analytics, AWS) to streamline workforce management and reduce administrative burden.

Mid-market focus Target mid-sized healthcare organizations (Switch has 51-200 employees) that may prefer personalized support and scalable solutions, offering flexible engagement models and strategic partnerships to drive improved patient care and staffing efficiency.

Analytics driven Leverage Switch’s technology stack and analytics capabilities to offer data-driven staffing insights, performance dashboards, and forecasting to potential clients aiming to optimize clinician mix, scheduling, and coverage.

Expansion opportunities Highlight opportunities with adjacent care settings and regional health networks looking to modernize staffing through integrated platforms, cross-selling ancillary services, and long-term vendor partnerships.

Security and reliability Emphasize robust, scalable infrastructure (AWS, PostgreSQL, WordPress) and support services to address compliance, data security, and reliability concerns that healthcare facilities prioritize when choosing staffing partners.