Phishing Risk Target organizations with high phishing risk awareness needs. Symbol Security’s SaaS focuses on simulating real phishing attacks and reporting trends to administrators, presenting a compelling value proposition for mid-market companies seeking to reduce breach risk through user training and testing.

MSP/Pseudo-Channel Leverage partnerships with managed security service providers. Recent news shows Symbol Security partnering with PowerPSA and Aura Network, indicating a scalable channel strategy to reach MSPs and MSSPs who can embed Symbol’s awareness platform into their security offerings.

Policy PRO Growth Explore upsell opportunities around Policy PRO and related policy education tools. Successful launches in 2022 and enhancements in 2023 suggest growing demand for simplifying policy creation, authorization, and employee training, which can be cross-sold to customers seeking governance and compliance capabilities.

DoD Compliance Tie Position for government and defense-adjacent opportunities by highlighting DoD Supply Chain readiness features. The DoD Supply Chain Cyber Readiness track demonstrates Symbol’s capability to address CMMC-related training needs, aligning with contractors or primes needing security readiness programs.

Threat Visibility Promote cyber threat surveillance as a differentiator for enterprise customers. The platform’s ability to provide surface web, deep web, and dark web visibility complements awareness training, appealing to organizations seeking proactive risk intelligence alongside user education.