Growth momentum Symplicity has been expanding its leadership and capabilities in 2026 with hires across Federal Program Management, Government Contracting, Full Stack Development, and Operations roles, signaling an ongoing scale-up that could create cross-sell opportunities in managed IT, cybersecurity, and cloud services for larger federal and public sector clients.

Certifications boost Being recognized as a Certified Women Owned Business by WBENC and a Diverse Business Enterprise by the Grand Rapids Chamber enhances credibility for programs or procurement avenues that favor diverse suppliers, presenting a doorway to government and corporate contracts requiring diverse vendor partnerships.

Strategic service mix A broad service portfolio including cybersecurity, disaster recovery, unified communications, SD-WAN, SIP Trunking, and managed IT positions Symplicity to address end-to-end IT optimization and digital transformation needs, enabling cross-sell to existing clients and expansion into MSP-style managed services for SMB to mid-market segments.

Federal focus Recent hires in Federal Program Management and Government Contracting suggest a targeted push toward federal opportunities, indicating potential for RFP responses, security compliances, and specialized contracting work with government agencies and related contractors.

Growth through content Active digital presence with a YouTube channel, podcast, newsletter, and inbound tools (HubSpot, Google Ads, content hub) supports lead generation and thought leadership, offering multiple engagement paths to nurture prospects in IT services, cybersecurity, and customer experience optimization.