Expanding Product Portfolio Syska’s extensive range of energy-efficient LED lighting, smart fans, and personal care products presents multiple cross-selling opportunities across consumer electronics, home improvement, and personal grooming segments.

Recent Product Innovations The launch of new LED lighting products such as LED Gloline rope lights, track lights, and smart ceiling fans showcases ongoing innovation, opening avenues to target customers seeking modern, technologically advanced home and commercial lighting solutions.

Brand Ambassadors and Visibility Partnering with notable celebrities like Rajkummar Rao increases brand visibility, creating opportunities for targeted marketing campaigns aimed at specific demographics who value quality and brand recognition.

Channel and Market Expansion With a focus on LED lighting and FMEG products in India, Syska is positioned to expand into regional markets and explore retail partnerships, providing sales channels for both residential and commercial sectors.

Growth Potential in Personal & Accessories The company’s diverse segment coverage, including personal grooming and tech accessories, suggests opportunities to upsell and bundle products to tech-savvy and lifestyle-oriented consumers in urban markets.