Targeted Builder Network Systems Plus serves large North State home builders and individual homeowners, indicating a sales opportunity to partner with regional builders who require reliable wood trusses, pre-fabricated walls, and floor trusses for residential and commercial projects.

Residential Growth Fit With a focus on residential and add-on projects and long-standing presence since 1972, there is potential to upsell retrofit and expansion truss solutions to existing home improvement markets and remodeling contractors.

Quality Service As Differentiator Noted for high quality workmanship and excellent customer service, suggesting a sales approach centered on responsive support, on-time delivery, and custom fabrication capabilities to win business over larger, slower competitors.

Midmarket Scale Revenue in the $1M–$10M range and a 11–50 employee base position Systems Plus for targeted mid-market project opportunities with regional distributors and mid-size builders seeking dependable local manufacturing partners.

Digital Enablement Existing tech stack with Microsoft 365, Google Analytics, and other cloud tools presents opportunities to offer streamlined ordering, digital BOMs, and online configurators to improve ordering accuracy and cycle times for builders and contractors.