Sustainability Leadership Tandem has demonstrated a growing focus on ESG initiatives by hiring a Head of ESG and actively supporting sustainability efforts, presenting opportunities to offer specialized sustainability marketing and reporting solutions.

Digital Innovation With recent rollouts like Google Analytics 4 and active participation in Google Ads training, Tandem evidences a commitment to adopting the latest digital marketing technologies, making them receptive to advanced data analytics and automation tools.

Market Positioning As a recognized small agency with awards and a strong local presence in Fort Lauderdale, Tandem may seek strategic partnerships or expanded service offerings to enhance competitive positioning in the digital marketing landscape.

Growth Potential With a revenue range of up to $50 million and a dedicated team, Tandem is positioned for expansion, creating opportunities to propose scalable marketing solutions, new service lines, or enterprise-level campaigns.

Technology Stack Their use of popular marketing tools like Google Workspace, Bing Ads, and custom web tech indicates openness to integrating innovative marketing platforms and cloud-based solutions to optimize campaign performance.