Global B2B Events Focus Tarsus Group specializes in delivering B2B events globally across various industry verticals such as aviation, medical, labels, travel, and manufacturing. This diverse portfolio provides ample sales opportunities for companies looking to connect with industry professionals attending these events.

Expansion into Digital Market The launch of Tarsus Group's Digital on Demand unit highlights their focus on assisting SMB businesses in Africa with digitalization. This move opens up sales prospects for tech companies offering digital transformation solutions seeking partnership opportunities in emerging markets.

Industry Partnerships and Acquisitions Collaborations with entities like Aviation Week Group and acquisitions by major players like Informa present opportunities for synergistic partnerships and business collaborations. Sales professionals can leverage these industry connections to explore new avenues for business growth and expansion.

High-Value Acquisitions Recent acquisitions of Tarsus Group by Informa and Blackstone for substantial amounts indicate the company's perceived value and growth potential. This positions Tarsus Group as an attractive prospect for partnerships, investments, and high-value sales engagements within the events and media industry.

Market Expansion Focus With a strong presence in the US, China, Middle East, Turkey, India, Southeast Asia, and Mexico, Tarsus Group's global footprint offers sales professionals opportunities to tap into diverse markets. Leveraging this extensive reach can lead to increased sales, market penetration, and strategic partnerships worldwide.