Key Personnel Change Tabcorp recently appointed Gillon McLachlan, former AFL boss, as CEO, signaling potential new business strategies and partnerships under his leadership.

Strategic Acquisition Acquisition of Intecq for $128 million showcases Tabcorp's commitment to enhancing its gambling services business. This could lead to partnerships with new technology suppliers or expansion of service offerings.

Competitive Landscape Analysis Identification of Betr as a competitor highlights areas where Tabcorp can differentiate itself, potentially by offering unique services or enhancing customer experience to gain a competitive edge.

Technology Integration Opportunity Tech stack including MongoDB and Adobe Campaign indicates a potential opportunity for technology providers to offer integration services or innovate Tabcorp's existing platforms for improved customer engagement.

Negative Publicity Mitigation Addressing issues of irresponsible gambling practices reported in the news can be turned into a sales opportunity by offering responsible gambling solutions or services to enhance Tabcorp's reputation in the market.